Social Media Coordinator

5 days ago

Charlottetown, Canada Murphy Hospitality Group Full time

The Social Media Coordinator is a key member of the Murphy Hospitality Group (MHG) Marketing team. The Social Media Coordinator reports to the Social Media Manager and works as part of a high-performing Marketing team to plan and execute campaigns and social strategies for MHGs operations including restaurants, breweries, hotels, and events.

If you enjoy engaging with people, have a love for social media and content creation, take pride in keeping things organized, and enjoy working in a fast-paced environment then this could be the perfect position for you

**As the Social Media Coordinator, You will**
- Go where the action is Plan, organize and execute content creation at various MHG locations and events as required. This requires a flexible schedule as these events often happen on evenings and weekends.
- Work with the marketing team on campaigns and social strategies in accordance with strategic priorities
- Support the MHG team in building and evolving multiple brands across various social media platforms
- Create content for platforms, including Facebook, Instagram and TikTok, posting content according to a schedule and additional spontaneous interactions
- Provide guest services across multiple platforms including Meta direct messages, Google and TripAdvisor
- Work with the management teams to develop strategies for individual accounts
- Track data on social media campaigns, recruitment ads and promotional efforts
- Drive audience engagement by listening, monitoring, engaging fans and customers and creating a sense of valuable and enjoyable interaction in all of our communities
- Stay on top of latest social media trends and changes, content creator opportunities

**Who you are**
- Action oriented, full of energy and up for the challenge of creating content
- Relate well to all kinds of people, able to quickly build rapport and develop effective relationships
- Ability to take direction and execute effectively and efficiently
- Outstanding written and verbal communication skills
- An interest in trending and emerging topics across social platforms within the events and hospitality space
- Able to manage a flexible schedule dedicated to getting the content when required
- A love for social media, community engagement and its use as a marketing tool

**What you bring**
- Highly organized and efficient in Microsoft Word, Excel and PowerPoint
- Experience creating content
- Strong knowledge of best practices within social media platforms such as Facebook, Instagram, YouTube, TikTok and others
- Basic photography skills
- Experience working in marketing communications or community engagement
- A valid drivers license and access to a vehicle
- A degree or diploma in Business Administration or Arts is considered an asset

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