Marketing & Communications Specialist

Job Description

Marketing & Communications Specialist

Rank 4

Scarborough, Ontario (Hybrid)

Toyota Canada Inc. (TCI) is the exclusive Canadian distributor of Toyota and Lexus vehicles. Toyota Canada's head office is in Toronto, with regional offices in Vancouver, Calgary, Montreal and Halifax. Toyota parts and accessories are distributed through TCI's Parts Distribution Centres in Bowmanville and Vancouver. TCI supports over 287 Toyota and Lexus dealers in Canada with services that include training, sales, marketing, environmental and customer satisfaction initiatives.

What Sets Us Apart?

A focus on People, Passion for Toyota, Innovation and Make Things Better has made us an award-winning company, recognized worldwide for our technological leadership and superior standards of quality, community involvement and environmental responsibility.

What We’ll Bring:
- A hybrid work environment- A work environment built on teamwork, flexibility and respect- Competitive compensation package including health and dental benefits, and bonus- Health and dental benefits effective immediately- Company pension plan with matched contribution- Associate vehicle discount program- Professional growth and development programs to help advance your career, as well as tuition reimbursement- Fitness reimbursement- Great company culture - Respect for people and continuous improvement is at our core- Paid holiday shutdown and competitive paid time off benefits- Summer Hours - condensed work week during the summer- Sabbatical Leave Program

Job Summary:
What You’ll Be Doing:

- Lead & Develop Strategic Communications_- Be a ‘Connected Retail Champion’ by building commitment to our vision and corresponding projects- Prepare and oversee marketing and communications in support of the Connected Retail strategies and initiatives- Work cross-functionally with key stakeholders across the Toyota and Lexus ecosystem (leadership, team members, Dealers) to create cohesive and compelling narratives towards our mutual goals- Transform planning activities into engaging content (website, blogs, newsletters, video, etc.)- Publish and maintain digital communication channels for internal stakeholders and audiences- Proactively seek out opportunities and deliver content from Connected Retail throughout the enterprise (speaking engagements, cross-functional publications, etc.)- Build and execute a Dealer facing communications plan that lead to confidence and successful adoption of key Connected Retail initiatives.
- Engagement Planning & Communications Support_- Lead the strategy development within TCI for how we leverage internal and external partner engagements to advance our Connected Retail efforts together- Lead the planning, coordination, and execution of quarterly Dealer subcommittee events- Support all communication activities for internal (TCI) Management and Executive engagements- Be the main point-of-contact to provide direction for Dealers and Internal partners on messaging and strategy related to innovation
- Team Management and Operations_- Provide communications leadership and counsel to the Connected Retail team; ensure a consistent standard for all communications- Remain informed on industry best practices and innovation in retail/automotive- Control departmental processes to efficiently plan for and execute projects (inputs and approvals)- Oversee departmental budgeting and planning activities- Develop departmental guides to ensure clear understanding and adherence to procedures and processes, maximizing resources and producing results

What You’ll Bring:
- A post-secondary degree/diploma, preferably in Marketing, Communications, PR, or related-field- 3+ years of marketing/communications experience; ideally in a corporate environment- Excellent story-telling skills with an ability to simplify concepts and tailor messaging for specific audiences; a knack for getting people to listen and act- Persuasive Approach - Ability to build trust and confidence towards specified outcomes- Advanced planning and organizational skills (project/program and change management)- Deadline driven with an intimate understanding of the responsibilities, timelines and requirements- Experience with digital communication technology (websites, social media) an asset- Extremely strong interpersonal communication skills, including the ability to interact with all levels of the enterprise- Strong research, editing and proof-reading skills- Ability to travel occasionally (mainly within Canada), if required- French language skills (written and verbal) are an asset

What You Should Know:
Our success begins and ends with our people. We embrace diverse perspectives and value unique human experiences. We are proud to be an equal opportunity employer that celebrates the diversity of the communities where we live and do business. Applicants for our positions are considered without regard to race, ethnicity, national origin, sex, sexual orientation, gender iden