Bilingual Digital Marketing Consultant

You are as unique as your background, experience and point of view. Here, you’ll be encouraged, empowered and challenged to be your best self. You'll work with dynamic colleagues - experts in their fields - who are eager to share their knowledge with you. Your leaders will inspire and help you reach your potential and soar to new heights. Every day, you'll have new and exciting opportunities to make life brighter for our Clients - who are at the heart of everything we do. Discover how you can make a difference in the lives of individuals, families and communities around the world.

***This is a 14 month temporary position**

As the Digital Marketing Consultant (Bilingual), you will drive growth performance and business goals across the advisor marketing practice. This role is suited for you, if you’re a strategic thinker, detail-oriented, analytics driven, and passionate about the digital adoption of marketing technology amongst our advisors. You will be responsible for managing the advisor content platform, leading reporting and ongoing optimizations, and working with internal partners to assess its impact within our digital ecosystem of cross-channel advisor marketing.

You will contribute to the growth of the advisor digital presence and achieve business goals by driving the adoption and usage of innovative marketing technologies. You will be responsible for implementing industry best practices and continuously enhancing the way that Clients and prospects are engaging with advisors digitally.

You will contribute to operational excellence by managing essential administrative functions pertaining to the role, and will help create exceptional experiences for our advisors, playing a key role in ensuring smooth day-to-day processes.

The Digital Growth Performance Consultant reports to the Director, Digital Marketing Services within the Advisor Sales and Marketing Support team in Retail Advice & Solutions. The Advisor Sales and Marketing Support team provides best in class marketing support to advisors to help Clients achieve lifetime financial security and live healthier lives.

**Key Accountabilities**
- Manage the advisor content platform and its ongoing improvement to drive business outcomes
- Grow adoption of digital marketing platforms and tools to evolve the advisor experience
- Elevate effectiveness of the tools & content in the platforms to drive business outcomes
- Build relationships with advisors and business partners; gather feedback to refine and improve
- Partner with our Digital Enterprise team to improve the platforms
- Be the expert in communication, training, and coaching for advisors specific to marketing platforms
- Champion innovation, pilot new functionalities, and stay atop of industry news
- Lead, execute and report on business cases
- Manage growth performance of in-platform content engagement to hit business goals.
- Manage business and compliance risk
- Lead administrative functions as required by the role

**Key Competencies**
- Content marketing and performance
- Digital savviness
- Experience in social media and performance management
- Strong collaboration and influencing skills to build and maintain relationships within advisors and partners
- Growth performance analytics
- Proactive problem-solving skills
- Strong organizational skills
- Ability to embrace change and adapt to constantly evolving business priorities
- Bilingualism (French, English, both oral and written) is required for the frequent interactions with English and French speaking clients across Canada and worldwide.

**Requirements**:

- University degree or equivalent business experience
- Minimum 2-3 years in content marketing, website and social media management and growth performance
- Proven track record of success leading, influencing and implementing digital technology and strategies
- Financial Services industry experience is a strong asset

**What’s in it for you?**
- We’re proud to be recognized as a company with a 2024 Most Trusted Executive team by Great Place to Work® Canada
- Access to short-term assignments or ‘Gigs’ across the organization, to help you develop new skills and connections.
- A collaborative and interactive team environment
- Charitable giving through our You Give, We Give program lets you give back to your community - and in many cases, we’ll match your contributions.
- Care Days available for self-care or care of others (i.e., family or others you may support) and Sick Days to support your well-being.

At Sun Life we strive to create a flexible work environment where our employees are empowered to do their best work. Several flexible work options are available and can be discussed throughout the selection process depending on the role requirements and individual needs.

We thank all applicants for showing an interest in this position. Only those selected for an interview will be contacted.

**Salary Range**:
56,000/56 000 - 93,000/93 000

**Job Category**:
Marketing

**Posting En