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Social Media and Content Coordinator

2 weeks ago

Vancouver, Canada Charitable Impact Full time

**About Charitable Impact**
Charitable Impact started as a bold idea and evolved quickly into an unwavering belief: everyone should have access to resources that help them build the brighter future they imagine. Our online platform is like a bank account for charitable giving. Anyone can use it to find and give to their favourite charities from one place, give with friends and others, and get support with making their biggest impact possible. So far, Canadians across the country have donated tens of millions of dollars through our platform.

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We take care of each other*
Our team members enjoy competitive salaries, purposeful perks, and a culture that gives back and has fun doing it. We support each other, learn from one another, and grow together. We're on an adventure to make giving an intentional and joyful part of daily life So, come and join us, and let's build a brighter future together.

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What you’ll do*
We’re Canada’s leading online donor-advised fund. Our products and services make it easier for people to give charitably and create the change they want to see in the world. Yet most Canadians are still unfamiliar with donor-advised funds, which is both a challenge and a huge opportunity to connect the dots for donors of all types.

The Brand Team is looking for a talented Social Media and Content Coordinator to manage our blog and social media channels, plan and create social media content, and contribute to marketing campaign efforts. The role will play a big part in helping to grow Charitable Impact's digital presence, audience, and reach. This position reports to the Senior Manager, Brand Content Strategy.

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We are a hybrid office, with some team members working from home and in the office.*

**Your responsibilities**

Social Media and Community Management
- Develop and manage the social content calendar and grow communities for LinkedIn, Twitter, Facebook, and Instagram
- Develop engaging and high-quality social content for two distinct audiences, Canadian donors and financial professionals
- Brief creative team and manage production of social assets
- Create engaging and thoughtful social copy
- Collaborate with the video production team to produce short-form and long-form content
- Coordinate with internal and external stakeholders and respond quickly to timely events
- Manage and build community, interact with followers, and respond to comments alongside our Donor Engagement and Experience Team
- Stay on top of social media trends and industry news in fintech and charitable sectors
- Measure and evaluate social media performance and implement learnings and insights

Content Planning
- Support brand and seasonal campaigns to drive awareness and traffic

Strategic Teamwork
- Work in close collaboration with content strategists in Product and Brand, as well as Designers and other key stakeholders, to contribute to and share a cohesive and compelling brand
- Collaborate with the Growth & Performance team to ensure content strategies support growth of communities
- Work in close collaboration with Senior Manager, Brand Content Strategy to ensure content channels contribute to department and company goals

**What we're looking for**
Within the Experience Design Department at Charitable Impact, we believe in a thoughtful, empathetic and user-first approach to everything we do. Our mindset is that of empathy and seeking to understand. As a team, we are looking for people who share our passion for making charitable giving a more prominent and engaging part of social reality at large. As such, we are looking for a strategically-oriented self-starter who will stand behind our values (imagination, courage, kindness, respect and generosity) and care about creating equitable and inclusive spaces for all.
- Degree or diploma in marketing, communications, public relations, or a related field, or an equivalent combination of education and experience
- 2 to 3 years of experience in an agency, in-house marketing department, or similar role
- Ability to translate complex concepts and messages into clear and engaging content and copy
- Demonstrated experience in growing social communities and developing content that serves a purpose and meets goals
- Solid understanding of digital platforms, including social media channels, social management tools and Google Analytics
- Demonstrated knowledge of SEO best practices and keyword search
- Strategic thinker with the ability to bring forward creative ideas to advance organizational goals
- Not afraid to experiment with ideas, are analytical, adaptable and able to pivot based on feedback
- Strong project management skills and attention to detail
- Excellent teamwork skills and ability to work with cross-functional teams

**What we offer**
- **Extended health care benefits.** Vision, dental and paramedical.
- **Annual health spending account.** To spend on what's important to you.
- **Professional development**. We believe in supporting our team members achieve