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Content & Social Media Manager

3 weeks ago


Greater Toronto Area, Canada Tulloch Consulting Full time

Our incredibly awesome team at New You Spas is growing, and we’re looking to add a Full Time **Content & Social Media Manager** (Ontario - GTA area) to the team. This position is a mix of Social Media Community Manager and Content Creator and will be responsible for all aspects of our online presence - Website, TikTok, Instagram, Facebook, LinkedIn, and Twitter.

If you’re interested in the beauty and cosmetic industry, and in partnering with a high-end cosmetic clinic to create and manage engaging content for our followers and potential patients, read on

**As the Content & Social Media Manager, You Can Expect to Be**:

- Leading the development, implementation, and management of a B2C social media strategy across all social media platforms (Instagram, TikTok, Facebook, etc) and defining all social media KPIs.
- Creating content - not just for social media but for our website and marketing materials.
- Conceiving and creating fresh and appealing ideas for new content that supports the company’s brand identity, and maintains brand consistency across platforms.
- Collaborating closely with marketing and sales to help drive increased sales through the creation and curation of educational, promotional, and engaging content.
- Growing our audience engagement across platforms through live stories, videos/reels, personal interaction, SEO, strategic hashtag use, etc.
- Analyzing and reporting on engagement data, identifying trends, monitoring competitor social media activity, and identifying opportunities.
- Leverage automation and monitoring tools such as Buffer, Hootsuite, Planoly.
- Traveling to our various clinic locations within the GTA to create content.

**Who We Are Looking For**:

- 1+ years of experience managing /overseeing social media for a B2C company.
- Exceptionally strong writing skills - storytelling, blogging, article writing, etc.
- Skilled in creating visuals and using tools such as Adobe Spark and Canva to create eye-catching content;
- Experienced in creating content using a mobile phone or DSLR Camera (we will provide), and in using video editing (LightRoom) and photo editing software.
- Expertise with SEO best practices to ensure creative copy includes effective keyword placement.
- Proven ability to blend creativity, insight, and data into effective campaigns.
- Solid understanding of metrics: click through rates, bounce rates, etc.
- Highly organized, driven individual with a passion for beauty and skin care.

**What We Offer**:

- A competitive annual salary, and potential bonus incentives.
- Medical, Dental, and other health benefits.
- Fun Family-style team gatherings with top-notch food and entertainment, regular team events, and trips around the world for industry shows.
- Significant growth opportunities.

New You Cosmetic Centers are the undeniable leader within the Medical Aesthetics industry, with a chain of unique and successful medical cosmetic clinics in Ontario. We care deeply about our patients; we don’t just provide a service - we provide guaranteed results, unlike anything our clientele have experienced before. We simply love what we do, that's why we have become the Number One Spa of unbeatable innovative medical treatments.

We are looking for individuals who are interested in joining us for the long term. We invest in the training and development of our team members, and we set each individual up for success.