Digital Marketing Specialist

2 weeks ago

SaintLaurent, Canada Tootsi Impex inc. Full time

Work Term: Permanent
- Work Language: Bilingual
- Hours: 37.5 hours per week
- Education: Bachelor's degree
- Experience: 3 years to less than 5 years
- Communication, general
- Marketing/marketing management, general
- ** Work setting**:

- Business and/or industry
- Business
- Industrial
- ** Tasks**:

- Develop communication strategies
- Evaluate communication strategies and programs
- Implement communication strategies and programs
- Prepare written material such as reports, briefs, website content
- Conduct surveys and analyze data on the buying habits and preferences of wholesale and retail consumers
- Conduct comparative research on marketing strategies for industrial and commercial products
- Assist in the preparation of brochures, reports, newsletters and other material
- Co-ordinate special publicity events and promotions
- Conduct analytical marketing studies
- Conduct online marketing, E-commerce and Website promotions
- Develop marketing strategies
- Develop models to analyze and explain economic behaviour and patterns
- Study market research and trends to determine consumer demand, potential sales volumes and effect of competitors' operations on sales
- Process data to conduct basic analyses of trends
- ** Supervision**:

- No supervision responsibility
- Working groups
- ** Computer and technology knowledge**:

- CSS
- Google Drive
- Zoho CRM
- HTML
- Search Engine Optimization (SEO)
- Multimedia software
- Google Docs
- ** Area of specialization**:

- Project management
- ** Personal suitability**:

- Team player
- Creativity
- ** Screening questions**:

- Are you currently legally able to work in Canada?
- Do you currently reside in proximity to the advertised location?
- Do you have previous experience in this field of employment?
- Do you have the above-indicated required certifications?
- What is the highest level of study you have completed?
- ** Health benefits**:

- Dental plan
- Disability benefits
- Health care plan
- Paramedical services coverage
- Vision care benefits
- ** Financial benefits**:

- Life insurance
- Mileage paid
- Registered Retirement Savings Plan (RRSP)
- ** Long term benefits**:

- Long-term care insurance
- ** Other benefits**:

- Deferred Profit Sharing Plan (DPSP)
- Free parking available
- Learning/training paid by employer
- On-site amenities
- Paid time off (volunteering or personal days)
- Parking available

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