Associate Digital Media Manager

Home to the world's best loved and trusted hygiene, health, and nutrition brands. Our purpose defines why we exist: to protect, heal and nurture in the relentless pursuit of a cleaner, healthier world. We are a global team united by this purpose.

Join us in our fight to make access to the highest quality hygiene, wellness, and nourishment a right and not a privilege.

**Marketing**:
Marketing is at the heart of Reckitt. We pride ourselves on our unique way of driving growth for some of the world's most loved and trusted health, hygiene and nutrition brands.

Our purpose and fight are what motivates us to design and deliver distinctive communications throughout our consumer funnel, so that we deliver category growth as well as a positive impact on society.

With extensive media and digital teams embedded throughout the organisation, we measure both our business and our societal impact. Our global teams lead on our overarching brand strategy, brand guardianship and innovation pipeline in close partnership with R&D. Leaving our local marketing teams to deliver on our regional goals in partnership with our Sales teams.

With the scale of our 2500 marketing community - alongside our leading-edge Marketing Academy - your opportunities to grow and upskill will be extensive.

**About the role**:

- The Associate Digital Media Manager plays a critical role in activating & managing Canada Reckitt digital campaigns in-platform. You will own the day-to-day management of assigned digital campaigns within key media channels across all Reckitt Core brands - responsible for ensuring the correct campaign set-up, reviewing media performance, undertaking regular campaign optimizations & sharing performance recommendations.
- The Applied Media Science (AMS) team works closely with both external partners & internal teams to ensure Reckitt’s campaigns are activated with excellence in-platform. Reporting to the Digital Media Manager, you will work together on implementing best practice in-platform as well as supporting on media activation planning & activation tasks.

**Your responsibilities**:

- Bachelor’s degree in Marketing, Business, or a related field
- Hands-on experience managing search campaigns across biddable channels, with a strong focus on Search (Google Ads, MSA) and Retail Media networks (e.g., Amazon Ads, Walmart Connect, Loblaws, Instacart, etc.)
- Broader exposure to other biddable channels such as Programmatic (DV360), or Paid Social (Meta, Tiktok, Pinterest)
- Strong knowledge with optimisation tools such as SA360 and Pacvue.
- Familiarity with campaign planning and execution across full funnel tactics (upper, middle, lower funnels)
- Leveraged automation (rules, scripts) to manage and optimise campaigns
- Proven track record of managing campaigns that have exceeded benchmarks
- Previously worked in digital roles alongside other Account Executives / Account Managers / Programmatic Traders
- Industry platform certifications across programmatic/search/social channels
- Worked in previous agency/publisher roles preferred

**The experience we're looking for**:

- Bachelor’s degree in Marketing, Business, or a related field
- Hands-on experience managing search campaigns across biddable channels, with a strong focus on Search (Google Ads, MSA) and Retail Media networks (e.g., Amazon Ads, Walmart Connect, Loblaws, Instacart, etc.)
- Broader exposure to other biddable channels such as Programmatic (DV360), or Paid Social (Meta, Tiktok, Pinterest)
- Strong knowledge with optimisation tools such as SA360 and Pacvue.
- Familiarity with campaign planning and execution across full funnel tactics (upper, middle, lower funnels)
- Leveraged automation (rules, scripts) to manage and optimise campaigns
- Proven track record of managing campaigns that have exceeded benchmarks
- Previously worked in digital roles alongside other Account Executives / Account Managers / Programmatic Traders
- Industry platform certifications across programmatic/search/social channels
- Worked in previous agency/publisher roles preferred
- This role is not currently sponsoring visas or considering international movement at this time._

**The skills for success**:
Brand Strategy, Category Strategy, Presentation skills, Drive Innovation, Storytelling, Creativity, Marketing optimization, Digital Marketing, Commercial acumen, Collaboration, eCommerce, Social Media, Media Planning, Media Strategy, Negotiation.

**What we offer**:
With inclusion at the heart of everything we do, working alongside our four global Employee Resource Groups, we support our people at every step of their career journey, helping them to succeed in their own individual way.

We invest in the wellbeing of our people through parental benefits, an Employee Assistance Program to promote mental health, and life insurance for all employees globally. We have a range of other benefits in line with the local market. Through our global share plans we offer the opportunity to save and sha