Events and Sales Specialist

2 days ago


Calgary, Canada Mount Royal University Full time

**Job Description**:
**About MRU**:
Founded in 1910 and located in Calgary, Alberta, Canada, Mount Royal University grew into a vibrant college in the 1930s and became a mid-sized university in 2009. Today, Mount Royal offers 14 bachelor degrees and 38 majors, along with a wide range of diploma and certificate options. It boasts a diverse community with nearly 16,000 credit students, more than 5,500 non-credit students and about 1,700 employees.

As a student-focused undergraduate university built on teaching excellence, Mount Royal is known for its top-calibre programs, high-quality teaching and learning experience, robust delivery of liberal education, scholarly teaching, experiential learning and undergraduate research. Grounded in community, Mount Royal is a place where faculty, staff and alumni can know each other by name — and where everyone is welcome. Learn more about Mount Royal’s strategic academic direction at mru.ca/AcademicPlan.

Mount Royal is located in the traditional territories of the Niitsitapi (Blackfoot) and the people of the Treaty 7 region in Southern Alberta, which includes the Siksika, the Piikani, the Kainai, the Tsuut’ina, and the Iyarhe Nakoda. The City of Calgary is also home to the Métis Nation.

**About Conference and Event Services**:
Conference and Event Services supports the University’s objectives by operating the Mount Royal University theatre and event spaces including the Bella Concert Hall, the Leacock Theatre and the Wright Theatre at the Mount Royal University. The theatres are operated as a revenue-generating community resource and are a strategic asset to the University.

Mount Royal University’s Box Office is responsible for regular box office sales duties in Mount Royal University Theatres and the Taylor Centre for the Performing Arts performance venues and will always provide superior customer service assistance to all theatre rental clients and event patrons.

**About the Role**:
Are you a passionate event and conference professional with a strong desire to create and deliver exceptional experiences for clients and guests? Mount Royal University has an exciting opportunity for an Event & Sales Specialist within our Event, Theatre & Hospitality Services department.

Reporting to the Director, the Event & Sales Specialist takes a leading role in the sales, development, coordination, and execution of meetings, conferences, weddings, and various special events at the Mount Royal Conference and Event Centre.

Given the dynamic nature of this position, a flexible schedule is essential to meet business requirements and ensure successful event delivery.

**Responsibilities**:
**Client Service and Experience**
- Market the use of Mount Royal venues and services offered by ETHS and share marketing materials via the web and hard copies by mail.
- Liaise, promote and advise clients about Event and Conference Services and provide site tours and event consultation.
- Act as the key point of contact for client requirements with ongoing consultation regarding services required prior to the event.
- Guidance and preparation of all event related logistics.
- Post-event review with clients and securing future bookings as part of the sales process.

**Event Coordination and Administrative Responsibilities**
- Prepare quotes for clients and determine pricing based on existing pricing structure.
- Create contracts for confirmed clients, obtain appropriate approval and distribute accordingly.
- Prepare pre and post-event invoices, obtain appropriate approval and distribute as required.
- Create and maintain electronic files related to client bookings.
- Collect post-event feedback. Share positive feedback with team members and create solutions for negative feedback.
- Operation of applicable department software for client bookings as required.
- Create floor plan diagrams for all clients using departmental software.
- Develop relationships with and coordinate with Mount Royal University internal service providers as required.
- Confirm insurance coverage and coordinate purchase of insurance certificate if required.
- Assists with coordination and support to virtual and hybrid events as required.
- Provides on-site support to ensure services are precise and as requested as part of event-day responsibilities
- Schedule event support staffing based on event requirements.

**Sales and Promotion**
- Promote the use of Mount Royal University venues and services for events.
- Employ established sales tactics in prospecting new clients, qualifying direct leads and closing potential sales opportunities.
- Contribute to sales & marketing strategies for the Event and Theatre Services area and specific event segment promotion.
- Support the development of appropriate advertising copy, brochures and e-marketing campaigns.
- Completes sales calls for existing clients to maintain relationships and to secure high demand booking dates
- Develop and maintain industry related relationships w



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