Manager, Marketing and Activations

**About The Ottawa Black Bears**
The Ottawa Black Bears are the capital city’s premier professional lacrosse team, bringing fast-paced action, heart-pounding excitement to the region. As proud members of the National Lacrosse League (NLL), the Black Bears represent the resilience, strength, and spirit of Ottawa—both on and off the turf.

Our Mission is to ignite passion for Canada’s National Sport by delivering an energetic experience, championing future professional lacrosse athletes and being an authentic member of our community.

We aspire to be a championship-calibre team. We elevate our sport through a commitment to excellence, passion and integrity. We will become a symbol of pride in our community and the destination of choice for impactful entertainment and unforgettable memories.

**Job Summary**
The Manager, Marketing and Activations, is a unique role focused on developing memorable fan experiences at Ottawa Black Bears games and events in the Ottawa region.
Key responsibilities include conceptualizing, supporting and executing game themes, marketing initiatives, development camps and giveaways.

**Main Responsibilities**

**Activations Responsibilities**
- Develop and maintain a comprehensive calendar of events for all Ottawa Black Bears home games, fan events and youth development clinics
- Conceptualize, plan and execute all major fan activations including events such as Autograph sessions and Meet the Team events
- Develop workback schedules, identifying key milestones and deliverables within projects
- Lead development and execution of unique game themes to entertain a diverse fan base
- Exhibit flexibility and a team-first mentality, stepping in to support wherever needed

**Marketing Responsibilities**
- Develop and execute advertising plans for all Ottawa Black Bears initiatives (games, ticket drives, post-season, etc.) with media outlets (radio, television, digital OOH)
- Source and secure unique giveaway and promotional inventory
- Develop event information collateral for internal distribution
- Effectively manage budgets and adhere to production timelines
- Submit detailed creative briefs with appropriate specs and information to creative department and key stakeholders within appropriate timelines
- Support on unique, high-impact marketing initiatives aimed at growing Ottawa Black Bears fan base

**Qualifications**
- University or college sports marketing graduate, or related field, game day experience considered an asset
- Minimum 3-5 years experience in a similar marketing and/or event position or equivalent education and experience
- Excellent time management skills with ability to work under pressure and meet tight deadlines
- Ability to remain flexible and adaptable in a fast-paced environment
- Strong communication and collaboration skills, maintaining a team mentality
- Excellent attention to detail
- Passionate about the sports and/or entertainment industry
- Bilingual (English & French) is a strong asset

**Team Values**
**PRIDE** - We stand behind our brand, our work and deliver excellence
**PASSION** - We care about our performance on and off the field
**INTEGRITY** - We consistently do the right thing because it’s the right thing to do
**INNOVATIVE** - We question the norm and push the boundaries; we don’t limit ourselves
**COMMUNITY** - We build meaningful, impactful and long-lasting relationships

If the above job description, vision and values sounds like a fit for you, we encourage you to apply.
- The Ottawa Black Bears are an affiliate brand of Senators Sports & Entertainment and supports the goals of Ontario Regulation 191/11 - Integrated Accessibility Standards and is pleased to accommodate applicants who have a disability during the recruitment process. Please inform the Human Resources Department at 613-599-0250 if you require a disability related accommodation in order to participate in the recruitment process._
- SSE is committed to building an inclusive process that respects the dignity and independence of people with disabilities._