Marketing Specialist

3 days ago

Edmonton, Canada GLS Canada Full time

Ready to turn your marketing savvy into amazing results? We’re looking for a Marketing Specialist who is eager to bring fresh ideas and a data-driven approach to our marketing team. If you’re a creative powerhouse who loves brainstorming brilliant ideas, and collaborating with a fun, dynamic team across Canada, then this is your chance to shine.

Join us and help shape the future of our brand in Western Canada

**Job ID**:_EDMMKT2024_
**Schedule**:Monday to Friday - Days

**Contract**:Full-time, Permanent - Hybrid
**Salary**:$50,000 - $55,000
**Workplace address**: 3312-76 Ave NW Edmonton, AB T6P 1J4

**Tasks/responsibilities**:
**Marketing**:
- Execute the monthly social media strategy and ensure timely creation of content on each platform (example: Facebook, LinkedIn, Instagram, TikTok).- Review and report social media analytics each month.- Manage all social media content to ensure alignment and branding consistency across platforms.- Respond on behalf of GLS to comments and messages on all social media and review platforms.- Collaborate with different departments to generate department specific content.- Create and manage requests for company business cards across the organization.- Assist in the creation and distribution of promotional material and collateral as needed.- Work with HR to advertise and manage open job postings and special projects as needed.- Maintain strong relationships internally with key stakeholders.- Collect strategic and commercial competitive intelligence.

**Sales**:
- Coordinate and work with Pricing to respond to proposal requests on behalf of GLS.- Manage and update company information on forms and portals for customers.- Follow up on leads coming from marketing campaigns with sales.- Prepare Quarterly Business Reviews and sales presentations including other reporting as required.- Assist in coordinating sponsorship events and trade shows in BC, Alberta, Sask. & Manitoba.- Evaluate and analyze existing customer trends determine contributing factors and report findings to the respective sales team member (Churn management)- Participate in regular weekly sales calls and other regular meetings as required by the organization- Stay up to date with relevant trends on social media- Update content on GLS internal communication platforms.- Maintain comprehensive knowledge of company services.- Work on special projects as needed.

**Requirements**:
- Post-Secondary degree/diploma in Marketing preferred- Experience with social media platforms including Facebook, LinkedIn, Instagram and TikTok- Experience in the transportation industry an asset- Creative, digital savviness, originality and resourcefulness- Experience with design software (Canva).- Experience with photo editing (Photoshop) an asset.- Strong communication skills- Bilingual (English, French) is an asset- Good working knowledge of Office suite and Google Sites- Ability to take initiative, work independently, and adapt as needed- Results oriented with a sense of urgency; motivated by success- Demonstrates a strong work ethic and personal commitment to exceeding commitments- Excellent time management and sense of priorities- Dynamic, passionate, and enthusiastic with a can-do attitude- Reliable transportation
- GLS Canada has an Equal Access to Employment Program and invites women, Aboriginal peoples, visible minorities, ethnic minorities and persons with disabilities to apply. The masculine verbiage is used to lighten the text._

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