User Research Specialist
2 weeks ago
**About Wondershare**
Wondershare Canada employs over 50 technology-loving marketers, video makers, animators, and designers who are highly energetic and fully dedicated to Wondershare.
Our mission is to build technology and software products that make every idea achievable for the new generation of creatives. And we empower our Canadian team to take on the most creative challenges to make this possible.
**Role Overview**:
The User Research Specialist is responsible for providing actionable insights through market trends, competitor analysis, user research, and content performance data. This role also acts as a strategic support function to bridge communication between the internal team and contributors, helping ensure content direction aligns with real user needs and contributor behavior.
**Key Responsibilities**
- Monitor content trends and user scenarios across creative platforms to identify emerging styles, formats, and usage gaps
- Conduct competitor analysis (e.g., CapCut, Canva, TikTok) to benchmark resource types, UI/UX behavior, and creator models
- Plan and execute user research initiatives, such as interviews, surveys, usability tests, and behavior tracking
- Analyze content performance data from the community (e.g., export frequency, usage rate, content category trends)
- Collaborate with the team to synthesize findings into actionable reports and planning recommendations
- Support communication with contributors by collecting their feedback, usage pain points, and style preferences
- Build and maintain a structured insights & trend library to support continuous planning and data-informed decision-making
**Qualifications & Skill Requirements:**
- Strong qualitative & quantitative research skills (interviews, surveys, data interpretation)
- Proficiency in Excel / Google Sheets; familiarity with BI tools (Looker, DataStudio, Tableau, etc.)
- Ability to interpret community content metrics (e.g., submission rate, engagement rate, template usage)
- Experience working with creators or user-facing communities is a plus
- Excellent communication in English; Chinese reading or communication ability is preferred
**Job Types**: Full-time, Permanent
Pay: $53,000.00-$72,000.00 per year
Additional pay:
- Bonus pay
Flexible language requirement:
- French not required
Schedule:
- 8 hour shift
- Monday to Friday
Application question(s):
- please share which channels, communities, or platforms you've used to connect with designers or creative collaborators in your previous roles.
**Experience**:
- UI/UX design: 3 years (required)
**Location**:
- Burnaby, BC (required)
Work Location: In person
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