Marketing Consultant

2 weeks ago

Cambridge, Canada Vision Investment Group Full time

**Work Setting**:

- Business and/or industry

**Tasks**:

- Develop policies
- Administer programs to promote industrial and commercial business investment in rural and urban areas
- Perform administrative tasks
- Plan development projects
- Develop venture capital sources
- Respond to enquiries from members of the business community concerning development opportunities
- Conduct surveys and analyze data on the buying habits and preferences of wholesale and retail consumers
- Develop social and economic profiles of urban and rural areas to encourage industrial and commercial investment
- Conduct comparative research on marketing strategies for industrial and commercial products
- Prepare reports, research papers, educational texts or articles
- Conduct analytical marketing studies
- Conduct social or economic surveys on local, regional, or international areas to assess development of potential and future trends
- Review and evaluate commercial or industrial development proposals
- Design market research questionnaires
- Develop portfolio of marketing materials
- Evaluate customer service and store environments
- Design, conduct and analyze quantitative and qualitative research projects
- Develop feasibility studies
- Conduct online marketing, E-commerce and Website promotions
- Maintain database of potential franchisees, real estate locations and on-line buy/sell Internet sites
- Set up corporations
- Develop marketing strategies
- Deliver presentations at conferences, workshops or symposia
- Develop and implement business plans

**Supervision**:

- Working groups
- Contractors
- Staff in various areas of responsibility

**Computer and Technology Knowledge**:

- MS Excel
- MS Office
- MS Outlook
- MS PowerPoint
- MS Windows
- MS Word

**Work Conditions and Physical Capabilities**:

- Work under pressure
- Tight deadlines
- Fast-paced environment
- Attention to detail

**Personal Suitability**:

- Accurate
- Client focus
- Dependability
- Effective interpersonal skills
- Excellent oral communication
- Excellent written communication
- Flexibility
- Initiative
- Judgement
- Organized
- Reliability
- Team player

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