Manager, Brand

**Brand Manager, Mini-Wheats & Taste-Led Brands**

If you have a passion for building brands through strategic thinking, data-driven innovation, and a relentless pursuit of measurable outcomes, WK Kellogg Co invites you to take ownership, drive results, and make your mark as our next **Brand Manager** to play a key role in building iconic world-class brands, you loved since childhood, like Frosted Flakes, Froot Loops and Mini-Wheats. In this role you will be responsible for helping build our biggest Ready To Eat Cereal (RTEC) portfolio in Canada, aid in the development of long-term strategies, brand plans and bring the plan to life for the consumer and shopper with executional excellence.

At WK Kellogg Co, we exist to create joy and connection to inspire Gr-r-reat days. We believe that doing good is always good for business and we have stood for this since Kellogg Company was founded more than 119 years ago. We are passionate about doing our part to make nutritious foods, create social connectivity and respect natural resources. Together, these actions create positive progress for people and the planet - today and for years to come. We have big plans for how we are going to accomplish this, and we would love for you to join us in this effort.

**HERE’S WHAT YOU’LL BE DOING**

**Strategic Brand-Building Project Leadership**:You will have an opportunity to lead strategic projects that solve high-impact business problems. You will drive development and lead the execution of all commercial efforts to drive consumer or shopper demand (projects that span, but not limited to, innovation, promotions and communications). You will have the opportunity to lead projects on iconic world-class brands, ensuring effective and efficient delivery, on time and within budget commitments.

**Insight-Driven Brand-Building Programs & Projects**: You will have an opportunity to use advanced analytics and diverse data sets to craft unique solutions that shape brand strategy and consumer demand to ensure our brand programs are most relevant and impactful.

**Innovation Management**: You will be spearheading product development and commercialization for iconic top-tier brands, collaborating with highly capable teams while retaining control over the structure, process, and resource allocation of your project.

**Strategic Communication Development**:You will lead strategic high impact communication projects by transforming brand challenges and opportunities into compelling briefs for agencies, guiding the development and evaluation of consumer-facing assets across every major consumer and shopper touch point.

**Cross-functional Collaboration**: You will collaborate with specialized experts across at WK Kellogg Co: Sales, Finance, Innovation, Shopper, Wellbeing, Regulatory and E-comm.

At WK Kellogg Co, we love our people, and they love our culture and the opportunities that come with being a part of the company. Our values are at the core of who we are, what we believe, and what brings us together as one team. Come explore the endless opportunities in an environment where we support you and your professional success. As we grow together, we win together. Our success has always been driven by the skills and ideas of our talented and diverse team members. We value work/life balance, diversity & inclusion, and of course, great food

What’s not to love? Now is the time to achieve more and to take your career further with WK Kellogg Co.

**JOB HIGHLIGHTS**
- Full-time, onsite, position in our Mississauga, Canada office
- Business Travel Requirement expected at 5-10%
- Reports directly to Associate Marketing Director

**QUALIFICATIONS**

Required:

- University undergraduate degree in business or marketing
- 3-5 years of Brand Marketing experience, related experience in a Consumer-Packaged Goods company
- Strong leadership skills with a proven project management ability with a bias for action and attention to details
- Experience in strategy development, leading innovation development and creative campaign development
- Strong analytical and critical thinking skills with ability to analyze data and synthesize key performance drivers with a bias for action to address issues, strong AC Nielsen experience
- Excellent communication and persuasion skills with an ability to lead projects, influence and effectively collaborate both internally and externally from peers to leadership, both by informal communications and formal presentations
- Desire and ability to work in a fast-paced, result-oriented, collaborative environment

**PREFERRED QUALIFICATIONS**
- MBA with a focus in marketing
- Proven P&L analysis/understanding
- Experience managing cross functional teams without direct line reporting
- Desire and ability to work in a fast-paced, high pressure, result-oriented environment

**ABOUT WK KELLOGG CO**

WK Kellogg Co is proud to offer competitive industry benefits (Physical, Financial, Emotional, and Social) that vary depending on region a