Digital Marketing Specialist

1 week ago


Scarborough, Canada Accuenergy (Canada) Inc. Full time

Lead the marketing department in promoting the Accuenergy brand strategy. Ensures all marketing efforts serve to achieve immediate and long-term business goals, as well as identify and execute improvements for processes, content, and lead generation.

**SEO Strategy and Content Writer**
- Must be able to write compelling, SEO-optimized content for blogs, websites, videos and other digital platforms, ensuring it aligns with the brand voice and engages target audiences.
- Able to research and write 800 - 1,500 word articles related to industry
- Develop and implement SEO strategy to improve organic search rankings, drive traffic, and drive lead generation.
- Perform ongoing keyword discovery, expansion, and optimization.
- Optimize on-page and off-page SEO signals.

**Web Analytics**
- Monitor and analyze website performance using tools like Google Analytics, identifying actionable insights to optimize digital campaigns.
- Create and analyze marketing performance reports to improve marketing strategy.

**Other Responsibilities**

**Must-Have Skills**
- Team player with excellent oral and written communication skills to work with sales, development, and design teams.
- Ability to multi-task and complete deadlines in a fast-paced, challenging environment.
- A self-starter who is able take ownership of projects and offer improvements.
- Outstanding can-do attitude with a flair for detail and organization.

**Required Skills**:

- A university degree or college diploma in marketing, business, or related field.
- 3+ years of relevant digital marketing or related field.

**We value your interest in Accuenergy and wish you the best of luck in your job search.**

**Thank you once again for considering a career with us**

**Job Types**: Full-time, Permanent

**Benefits**:

- Dental care
- Discounted or free food
- Extended health care
- On-site parking
- Paid time off
- Vision care

Schedule:

- Monday to Friday

**Education**:

- Bachelor's Degree (preferred)

**Experience**:

- relevant digital marketing: 3 years (preferred)
- SEO: 3 years (preferred)
- Content Writing: 3 years (preferred)

Work Location: In person



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