Digital Marketing Expert
2 weeks ago
**Job Overview**
**Responsibilities**
- Develop and implement comprehensive digital marketing strategies to promote products and services.
- Conduct keyword research to optimize content for SEO and improve search engine rankings.
- Manage e-commerce platforms, ensuring product listings are optimized for visibility and sales.
- Utilize Google Ads and Facebook Advertising to drive targeted traffic and increase ROI.
- Analyze website performance using Google Analytics to inform marketing strategies and improve user experience.
- Collaborate with graphic designers to create visually appealing marketing materials using Adobe Creative Suite.
- Maintain and update the company website using WordPress, HTML, CSS, and JavaScript as needed.
- Monitor industry trends and competitor activities to identify new opportunities for growth.
**Experience**
- Proven experience in digital marketing, particularly in e-commerce environments.
- Strong knowledge of SEO best practices and tools for keyword research.
- Familiarity with analytics tools such as Google Analytics to track campaign performance.
**Job Types**: Part-time, Freelance
Pay: $36,985.57-$83,225.03 per year
Expected hours: 5 per week
Work Location: Hybrid remote in North York, ON M3N 1V7
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