Digital Marketing Manager

1 week ago


North York, Canada InCom Real Estate Web and e-Marketing Solutions Full time

**DIGITAL MARKETING MANAGER**

Are you a marketing professional looking for a new opportunity that offers extraordinary growth and responsibility?

iNCOM is looking for an innovative marketer who is results-driven - we are especially interested in someone with in-depth and practical knowledge of digital marketing with an eye for lead generation for our clients.

iNCOM is a leading provider of SaaS and e-marketing solutions for thousands of Real Estate professionals in North America.

You will be part of a growing marketing team to support our accelerated growth plans over the future. You get to be hands-on with developing, testing and implementing new digital marketing campaign approaches to retain and grow our market share as well as manage and execute digital marketing campaigns across various social media platforms.

**What You Will Be Doing**

**Digital Marketing**
- Be the in-house expert on social media and digital advertising campaigns for our internal team and our clients.
- Be a mentor to the in-house Digital Marketing Specialist.
- Manage the workflow for our external providers - Marketing Agency & Copywriter.
- Plan and implement strategies to drive traffic to websites and social media channels.
- Manage Ad budgets across campaigns and provide recommendations.
- Research target audience, competitive analysis, search engine & keyword analysis.
- Design and set-up dedicated landing pages for lead generation campaigns.
- Liaise with external agency while ensuring compliance with requirements, deadlines and budgets.
- Assist in the optimization of the growth marketing strategy by staying abreast of technologies and trends.

**Analysis and Reporting**
- Measure & optimize campaign performance against ROI’s and KPI’s.
- Analyze social media campaign results and provide updates, reporting, recommendations, and actionable insights.
- Ability to incorporate Google Analytics and Facebook Data for tracking and reporting results.

**MUST-HAVES**
- University degree in Marketing, Digital Marketing or related field.
- 3+ years of direct, hands-on experience in developing and delivering integrated marketing campaigns, preferably in a Marketing Agency.
- Hands-on experience running multiple client campaigns using Google AdWords, Facebook Ads, PPC campaigns, social media tools and digital marketing best practices.
- Creative and professional writing, editing and communication skills.
- Self-discipline, attention to detail, excellent organizational skills.
- Strong interpersonal skills and outstanding team spirit.

**NICE-TO-HAVES**
- Real Estate industry experience.
- Working knowledge of WordPress, Elementor, Webhooks and Zapier.
- Knowledge of Photoshop and Illustrator.
- Video Editing software knowledge.

**WHAT WE OFFER**
- A fun and vibrant culture that welcomes everyone's talent, ideas and original thinking.
- Great earnings and career advancement potential.
- Benefits and performance bonuses.
- Convenient location - 2 min walk from Sheppard West subway station.

**iNCOM is an equal-opportunity employer. All qualified applicants will receive consideration for employment without regard to race, colour, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, etc.**

**Job Types**: Full-time, Permanent

**Salary**: From $72,500.00 per year

**Benefits**:

- Company events
- Dental care
- Extended health care
- Life insurance
- Paid time off

Flexible Language Requirement:

- French not required

Schedule:

- Monday to Friday
- No weekends

Supplemental pay types:

- Commission pay

Ability to commute/relocate:

- North York, ON M3J 0H1: reliably commute or plan to relocate before starting work (required)

Work Location: In person



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