Account Based Marketing Specialist

2 weeks ago

Montréal, Canada WorkJam, Inc. Full time

**WorkJam**’s mission? To provide the best Digital Workplace for frontline and hourly workers. Through our industry-leading Digital Frontline Workplace platform, we are positively impacting the lives of millions of frontline employees worldwide, enabling them to achieve breakthrough productivity levels at companies of all sizes._ _We’re proud of our dedicated teams who are driven to make a difference in the world. Join our team today and bring your innovative ideas, passion, and commitment to excellence to make an impact on our products and the new markets we create
**Summary**

As an Account Based Marketing (ABM) Specialist, you will support and partner with our team of Account Executives to identify new prospect customer acquisition opportunities, develop engaging creative concepts for targeted ABM campaigns, and assist in the research to support key account planning and management. Reporting to the Director of marketing, you are a creative and data-informed marketer with strong communication and strategic thinking capabilities, who understands the sales process and collaborates well. You drive demand by moving key account prospects through the funnel and you thrive in a fast-paced, high-energy environment.

**Long Description**

What you’ll be doing:

- Executing ABM programs targeting accounts assigned to your Account Executive to help them reach their sales targets.
- Working with your Account Executive to research and understand business challenges at key accounts and help write targeted proposals and campaigns.
- Research and understand industry issues relative to the Account Executive’s territory.
- Building presentations and proposals with and for your Account Executive.
- Proactively seeking new sales opportunities by researching key accounts and industry issues.
- Manages Account Executive’s Salesforce activities, including updating and running reports.
- Analyzing ROI and detecting methods to optimize outcomes.
- Budget allocation for programs

**Long Description**

What we’re looking for:

- Bachelor’s degree in marketing, business, or a related field and prior sales experience.
- Great creative thinker, who understands the marketing funnel
- Proven experience working in a marketing team that supports revenue generation
- Exceptional communication skills
- Superior writing skills
- Superior presentation skills
- Prior experience working as a junior Sales Executive, Business Development Representative or Marketing Analyst is preferred
- Interest in and an understanding of a SAAS based product and technology in general
- Ability to work with Salesforce, Outreach and other sales-oriented tools
- Ability and curiosity to research and stay on top of customer industry developments
- Time management and organization skills
- Problem solving ability

**Long Description**

**Long Description**

**What we offer**:

- Competitive salary and benefits package
- 4 weeks’ vacation
- Contribution to your retirement/pension plan
- A flexible and remote/hybrid work environment
- Work with the latest technology
- A dynamic and inclusive culture
- A supportive team that will encourage your professional growth and development

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