Manager, Practice Management

Company Description*
Why join PenFi*

We have a lot of reasons to be proud to work here.
- We have a generous benefits package, defined contribution pension plan and performance based success sharing to wellness days and allowances and leadership and learning development investments
- Local is everything. We're all about working with local businesses and partnering with our communities to make them strong and vibrant
- As a credit union, living the co-operative principles are part of our long and rich history
- We develop meaningful relationships with our co-workers and members - that means learning about their passions, families, ambitions and doing what we can to improve their lives
- We have a unique culture where we take our business seriously, but we like to have a little fun along the way
- Education is a priority and we offer an abundance of leadership and professional development programs and training to help you be the best you can be
- Corporate Social Responsibility is alive and well through delivering financial literacy to new Canadians, reducing our impact on the environment to being BCORP certified - we donate our time, money and expertise
- We are all PenFi ambassadors and we live our truly local brand from the inside out

**Who we are**
PenFinancial Credit Union has been helping Niagara grow for over 60 years. With nearly 20,000 Members, and a rich history, our roots are firmly planted and our future is strong. As a values-driven co-operative we believe the prosperity of our Members and our community go hand in hand, and we’re on a mission to **improve lives and strengthen communities**.

**Job Description**:
Lead the growth of the business and our desired Member and Advisor experience through coaching centered on effective practice management. This includes, but is not limited to, Holistic Wealth Planning, Effective Member Relationship Management, Revenue optimization and Portfolio Management. Reporting to the Director, Member Experience and Advice, this role will be focused on equipping the Wealth Advisory team with the knowledge, practices, tools and training to fulfill our promise to improve lives and strengthen communities. Direct reporting responsibility for Wealth Advisors.
**Differentiating Accountabilities (**Duties may vary by branch location and size)**:

- Lead and coach Wealth Team Advisors to ensure progress towards goals, efficiency, appropriate work standards are met, and conduct performance reviews.
- Connect the Wealth business vision and its key business outcomes to the Member and the advisory experience.
- Define and manage practice standards as they relate to wealth planning including the input, analysis and usage of planning tools to support the provision of advice Practice Coaching & Training.
- Proactively collaborate with the Director, Member Experience and Advice to develop and leverage reporting and analytics to advise on practice management efficiencies including but not limited to, book optimization strategies, business and capacity planning, product selection and service segmentation strategies.
- Deliver training one-on-one and for large group audiences while also recognizing opportunities to coordinate existing training opportunities available through vendors/partners, industry groups, etc.
- Stay attuned to regulatory changes, dealer policy changes and industry developments and their impacts to the wealth management process, strategic priorities as well as our Member and advisor experience.
- Perform sales functions by supporting and forming meaningful relationships with high value/asset members and providing sound advice and financial planning expertise as appropriate.
- Identify opportunities for new training, job aids, and resources that will help enhance the quality of advice and advisory efficiency.
- Maintain strong compliance and operational excellence
- Attend and participate in meetings as required.
- Act as an ambassador of PenFinancial by looking for opportunities to promote products and services and seek referrals from members and non-members.
- Perform other assigned responsibilities.

**Qualifications**:

- Proven track record and success with 7-9 years progressive experience in Wealth with Advisory and Sales Leadership experience or equivalent.
- Disciplined sales management experience with a track record for success and strong advisor engagement.
- Ability to work in a fast paced and changing environment.
- Growth focused while always putting the member’s best interest first.
- Thorough understanding of sales and planning processes and planning software (i.e. NaviPlan).
- Understanding of the Wealth management landscape including regulatory environment and procedures.
- Ability to make an impact through collaboration and influence.
- Strong business writing skills alongside exceptional communication and presentation skills.
- The role will require travel across the PenFinancial branch network.
- Bachelor’s Degree or a diploma requiring 3