Brand Manager

7 days ago

Mississauga, Canada Kao Corp. Full time

Overview:
**The role**:
This position is responsible for executing the annual marketing plan/initiative calendar including NPD, key industry events, brand and awareness building and national programs that support the strategic direction and business objectives of the salon organization. This role will report to the local Marketing Manager and have close collaboration with the Regional Delivery Marketing team.

This person in this role will ensure Regional Delivery and Global Design guidelines and standards are used in order to deliver global consistency in their local execution in market and be a key contact for receipt of the Regional Toolbox. This role will coordinate with local Channel Managers to ensure they have the tools and content that they need to develop go to market channel plans.

**What you will do**:

- Support the brand planning process. This will include reporting performance, contributing to objectives and strategies, briefing agencies, setting budgets and recommending the annual marketing plan to deliver sales growth, through to full execution of the plan.
- Execution of the Regional Delivery team’s NPD Toolbox into the local market.
- Sell-in of NPD to the internal team and external Salon Partners, implementation of launch plan and materials within the Toolbox, identification and execution of local topspin as required.- Contribute to building brand image with both salons and consumers. Support the brand image in accordance to the Regional Delivery team’s guidelines and Design team’s global standards.- Support the development of all communication direct to customers in line with local Marketing Manager, the Regional Delivery teams Tool Box, and Communications Manager.
- Collaborates with Local Marketing Manager to deliver specific projects/tools that support the local Sales and Education teams.

**What you will need**:

- Bachelor's degree required
- ** French speaking skills would be an asset**:

- A minimum of 2-4 years experience in the brand marketing, ideally within a Professional Beauty environment
- Luxury, Professional Health and Beauty Experience an advantage
- All qualified, interested employees are encouraged to apply. Kao is an Equal Opportunity Employer. All decisions are made without regard to race, sex, color, national origin, religion, age, disability or veteran status. _

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