Influencer Marketing Specialist

Who we are
lululemon is an innovative performance apparel company for yoga, running, training, and other athletic pursuits. Setting the bar in technical fabrics and functional design, we create transformational products and experiences that support people in moving, growing, connecting, and being well. We owe our success to our innovative product, emphasis on stores, commitment to our people, and the incredible connections we make in every community we're in. As a company, we focus on creating positive change to build a healthier, thriving future. In particular, that includes creating an equitable, inclusive and growth-focused environment for our people.

About this team
The Growth Program team supports the greater Digital Marketing team through our Affiliate and Influencer partnerships. These programs contribute to our overall Digital Marketing KPI’s including revenue, ROAS, and new guest acquisition as well as lululemon’s overall business needs and goals.

**A day in the life**: The Influencer Specialist role will provide critical tactical support for the Influencer Marketing team. Below are some of the responsibilities held within this role:

- Support all aspects of influencer campaign execution and always on activations, including delivery of campaign briefs and look books, day-to-day communication, contract negotiations, deliverable obligation monitoring and campaign budget management and reporting.
- Help manage relationships with existing influencer partners by supporting with creative requests, gift card distribution, product seeding, product level information, and ad-hoc inquiries via the creator inbox.
- Create & distribute weekly newsletters, and brand guides to ensure timely and accurate delivery of campaign details and marketing priorities to all partners.
- Upload all creative assets & briefs into our influencer management platform.

**Qualifications**:

- 1 - 3 years online marketing experience, influencer marketing experience strongly preferred
- Creative thinker & self-starter who can solve complex relationship issues
- Must be proactive, highly organized, and capable of balancing multiple people and performing multiple priorities simultaneously and successfully
- Experience with Affiliate & Influencer platforms including Awin & Creator IQ
- Intermediate knowledge of MS Office (Word, Excel, PowerPoint, & SharePoint)
- Exhibit an enthusiastic and collaborative approach
- Excellent project management skills with proven ability to meet deadlines

**Must haves**:

- Acknowledges the presence of choice in every moment and takes personal responsibility for their life
- Possesses an entrepreneurial spirit and continuously innovates to achieve great results
- Communicates with honesty and kindness and creates the space for others to do the same
- Leads with courage, knowing the possibility of greatness is bigger than the fear of failure
- Fosters connection by putting people first and building trusting relationships
- Integrates fun and joy as a way of being and working, aka doesn’t take themselves too seriously

**NOTE**: Only those applicants under consideration will be contacted. Please accept our utmost appreciation for your interest. lululemon is an Equal Employment Opportunity employer. Employment decisions are based on merit and business needs, and not on race, color, creed, age, sex, gender, sexual orientation, national origin, religion, marital status, medical condition, physical or mental disability, military service, pregnancy, childbirth and related medical conditions or any other classification protected by federal, state or provincial and local laws and ordinances. Reasonable accommodation is available for qualified individuals with disabilities, upon request. This Equal Employment Opportunity policy applies to all practices relating to recruitment and hiring, compensation, benefits, discipline, transfer, termination and all other terms and conditions of employment. While management is primarily responsible for seeing that lululemon equal employment opportunity policies are implemented, you share in the responsibility for assuring that, by your personal actions, the policies are effective.

LI-Onsite
LI-LR1