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Marketing Coordinator
3 weeks ago
**Location**: London, ON preferred; remote available
**Duration**: 12 months (with potential for full-time conversion) as the brand continues to grow.
**Start Date**: December 8 - January 5, 2026
**Role Overview**:
**Key Responsibilities**:
**1. Lead Management & Performance Tracking (25%)**
- Flag discrepancies and investigate solutions across marketing platforms and automated systems.
- Support deeper analysis of CPA targets and budget reallocations in collaboration with Franchise Marketing Manager.
**2. Campaign Strategy & Digital Marketing Oversight (20%)**
Support Franchise Marketing Manager with the execution of Google and Meta campaigns according to approved plans.
- Monitor and manage ad structures, pause underperforming campaigns, and reallocate budgets.
- Collaborate on campaign test plans and new campaign launches
**3. Creative Review & Brand Messaging (15%)**
- Oversee and manage the creative review process with the Creative and Media Agencies, ensuring headlines, signage mockups, and ad concepts are accurate and aligned with brand standards.
- Approve creative alongside franchise partners and maintain workflow approvals.
- Support with periodic ad production shoots and content refreshes in collaboration with creative team.
**4. Workflow Optimization & Project Coordination (10%)**
- Coordinate campaign rollouts, timelines, and approvals.
- Collaborate with external vendors and internal teams to ensure smooth project execution.
- Manage action items and creative approvals across multiple projects and locations.
**5. Corporate Projects & Website Agency Management (15%)**
- Support website updates, landing page launches, and platform maintenance.
- Assist Franchise Marketing Manager with corporate initiatives, including new market launches (Canada, UK).
- **Miscellaneous & Administrative Support (15%)**
- Maintain records, reports, and marketing documentation.
**Required Skills & Qualifications**:
- 1 - 3 years experience in digital marketing, campaign management, or related marketing operations.
- Strong understanding of Google Ads, Meta Ads Manager, and digital campaign metrics.
- Excellent project management and organizational skills; ability to manage multiple projects simultaneously.
- Strong analytical skills with the ability to identify performance trends and recommend actionable changes.
- Experience reviewing and approving creative materials aligned with brand guidelines.
- Ability to communicate clearly with franchise partners, vendors, and internal teams.
- Comfortable working in a fast-paced, multi-location environment with mínimal supervision.
**Preferred Skills**:
- Familiarity with franchise or multi-location marketing operations.
- Exposure to campaign planning and media budgeting.
**Coverage Notes**:
- This role will handle execution, monitoring, and coordination tasks while high-level strategic planning, final creative direction, and budget decisions will remain with senior leadership.
- Cross-functional collaboration is essential to ensure project deadlines and quarterly objectives are met.
**Reporting & Collaboration**:
- This role will be hired by the Marketing Director and reports to the Franchise Marketing Manager.
- Collaborates with Marketing Agencies, Operations, Franchise Partners, and external vendors.
Base Pay: $52,000.00 per year
Work Location: Hybrid remote in London, ON