Digital Marketing Specialist

4 days ago

Fort Erie, Canada Abatement Technologies Ltd. Full time

**Responsibilities**:

- Work with various vendors to develop and improve the corporate websites.
- Research competitors’ pricing and products and online activity, and advertising trends.
- Decide on the appropriate placement of digital ads.
- Create a Digital strategy for optimum lead generation and nurturing.
- Work with the Marketing team to contribute ideas for creative content.
- Publish digital marketing content online.
- Monitor social media, Google Analytics, project status and budgets.
- Optimize paid advertising campaigns using SEO and other tools.
- Report on the growth and analytics of campaigns to stakeholders.
- Scale campaigns to maximize ROI.

**Education**:Degree or diploma in Marketing or a related field. Minimum of 5 years’ experience in a digital marketing role.

**Knowledge, Skills, and Abilities**:

- Must be strategic, possess a strong attention to detail, demonstrate good communication skills, and have exceptional organization.
- Google Certified.
- This person must have the ability to work within deadlines and manage multiple tasks and/or projects while portraying a positive attitude.
- Knowledge of Hubspot or other CRM tools is an asset.
- Strong ability to create, monitor and measure digital activity.
- Excellent interpersonal communication and customer service skills.
- Ability to prioritize and manage multiple projects.
- Must have strongattention to detail and a high degree of accuracy.

**Benefits**:

- Dental care
- Employee assistance program
- Life insurance
- Paid time off

Schedule:

- 8 hour shift
- Monday to Friday

Supplemental pay types:

- Bonus pay

Ability to commute/relocate:

- Fort Erie, ON L2A 5M4: reliably commute or plan to relocate before starting work (required)

**Education**:

- Secondary School (preferred)

Work Location: In person

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