Marketing Operations Specialist

3 days ago


Saint John, Canada Cooke Aquaculture Inc. Full time

Cooke is a global seafood company with operations in North America, Europe, and South America. Our company’s success is driven by our dedicated employees who are supported by our dynamic, highly skilled, and innovative management team. We value the coastal communities where we live, and work and we contribute to the local area’s economy and sense of community.

**The Role**

Are you looking to be a pivotal part of a dynamic marketing team? Reporting to the Retail Marketing Manager, this position plays a vital role on the marketing team. If you are an entrepreneurial, out-of-the-box thinker who thrives in a fast paced, ever-changing environment, this opportunity is for you

**As Marketing Operations Specialist, you will be responsible for the following**:

- Support the retail and foodservice marketing teams with planning, execution, and performance reviews for marketing activities and campaigns, including maintenance of annual marketing planning process and communication to internal stakeholders.
- Lead various marketing research assignments and provide analytical insights to identify opportunities for optimization and to support business growth.
- Manage social media pages, content creation for various company and brand accounts, and MarTech development.
- Monitor KPIs to measure social media and campaign performance. Provide those insights to stakeholders to prove value, shape future campaigns and inform overall marketing strategy.
- Assist in the development and updating of company’s marketing collateral, merchandising materials, sales materials, and shopper-based solutions.
- Support the execution of multiple global tradeshow activations and large events.
- Manage consumer inquiries and administrative tasks in a timely manner.
- Flexible in working with ad hoc requests, projects & other activities as required.
- Bachelor's degree in marketing, business, or related field preferred
- 3-5 years of experience in marketing or a business role
- Creative thinker with strong analytical, quantitative, and problem-solving skills
- Comprehensive understanding of marketing data and analytics management
- Strong communication (written & oral) skills
- Exceptional organizational and time management skills
- Good understanding of office management and marketing principles
- Excellent knowledge of MS Office

**The Opportunity**

The role description is just one part of the story. This is an opportunity to grow, to stretch, to work within the parameters of the role but stretch to your fullest potential. We are a team that counts performance, we reward contribution, and we recognize talent. It is about being at the center of one of the fastest growing Atlantic Canada based companies and knowing you are part of that growth. The ability to bring your passion for learning, desire for growth, and energy for moving your career forward is what we offer.

**The Why**

Why Cooke? Simple - because we are a company that rewards initiative, resourcefulness, and work ethic. We will champion your growth and provide you with the platform to create your path, your career, and your future.



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