Public Relations Manager

6 days ago

Toronto, Canada Reach Global Marketing Ltd. Full time

**Job Summary**
Reach Global Marketing Ltd. is seeking a Public Relations Manager. If you are interested in joining a dynamic team that represents a portfolio of clients within the travel and tourism industry, we would like to meet you. You will use your creative ideas and initiatives to bring long-term success to our clients. You will also collaborate with all internal teams to ensure goals are exceeded.

**Key Responsibilities**
- Maximizing company’s and client’s target by planning and implementing media relations, business sales, and marketing strategies
- Achieve set KPIs for multiple clients
- Achieve goals in plans for pitching, media relations/desk side meetings, FAMs, planning and executing events, marketing strategy, presentations, social media management, growing product and all execution.
- Educating the trade by creating content
- Formulating, developing, implementing, and evaluating marketing and influencer programs
- Organizing and implementing promotional campaigns and any other promotional activities.
- Preparing proposal and reports; maintaining contact profiles to ensure accurate and timely information, building itineraries and travel for media.
- Carrying out market intelligence to evaluate market potential for clients and to monitor changes.
- Represent client(s) to participate in trade/road shows, missions, marketplaces.
- Support the Leisure Team, when possible, to build relationships in our markets. (Trade shows, Events, etc.)
- Reporting, Administration, Expense Reports, Managing budgets by account.
- Escort groups when required on FAMs
- Support in administrative and general tasks assigned by the management.
- Travel Required and flexibility for some evening events.

**Requirements**:

- Bachelor’s degree in Public Relations, Communications, Marketing, or a related field.
- A minimum of 3 years’ relevant experience preferably in the field of tourism (motor coach), hospitality or airline
- Professional in verbal, written communication, and presentation skills.
- Proven experience in public relations or a related field
- Excellent interpersonal and networking abilities
- Ability to work under pressure and meet tight deadlines.
- Familiarity with social media platforms and digital marketing strategies
- Knowledge of media relations best practices
- Interpersonal skills including presentation, public speaking, and client interaction skills.
- Proficient in English, French speaking is a plus
- Strong account management skills with a proven track record of successful achievements
- Must have a valid driver’s license and possession of a vehicle would be preferred.
- Based in Toronto
- 3 days in office including partner meetings with KPIs
- Travel will be required - must be able to travel outside Canada with a valid Passport
- Team Player
- Positive attitude
- Entrepreneurial spirit
- Strong customer service skills

**Job Types**: Full-time, Permanent

Pay: $55,000.00-$80,000.00 per year

**Benefits**:

- Extended health care

Flexible language requirement:

- French not required

Schedule:

- Monday to Friday

**Experience**:

- Public Relations: 2 years (required)

**Language**:

- French (preferred)

Licence/Certification:

- Passport (required)
- Driving Licence (preferred)

Willingness to travel:

- 50% (required)

Work Location: In person

Application deadline: 2025-06-06
Expected start date: 2025-07-01

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