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Manager, Marketing Operations

3 weeks ago


Waterloo, Canada Carbon6 Full time

**Who We Are**

We go beyond software. Carbon6 is building a community to support ecommerce sellers by removing the barriers to selling online and simplifying their path to success. Developed by the brightest minds in the marketplace ecosystem, our suite of software tools and resources help entrepreneurs succeed at every stage of their journey. We are a global company across North America, Europe and Asia, made up of passionate entrepreneurs, expert sellers, and innovative thought leaders.

We recently raised $66 million USD in Series A from leading investors and serve over 200,000+ sellers to drive growth, maximize profitability and manage with intelligence to scale their businesses.

**The Opportunity (Open to Hybrid, Remote or In-Office)**

Step into the world of Carbon6 as our Manager, Marketing Operations, reporting into the VP of Operations. You will be the driving force behind our marketing engine. We're on the hunt for a tech-savvy professional to be the mastermind managing our extensive marketing software stack. By combining strategy with hands-on execution and leveraging the full spectrum of our tech tools, you will play an instrumental role in sculpting our marketing landscape. If you're fueled by the challenge of optimizing the art of marketing with the precision of operations and technology, then Carbon6 beckons.

**Your Impact**:

- ** Leading Teams**:Lead our marketing operations team, hiring the best talent and coaching them towards excellence.
- ** Tech Stack Mastery**:Take charge of our comprehensive marketing software stack, ensuring each tool is seamlessly integrated and leveraged to its fullest potential.
- ** Campaign Command**:Design, execute, and manage campaigns that resonate, driving brand prominence and product traction.
- ** Insightful Data Analysis**:Dive deep into data from multiple sources, extracting valuable insights to steer our marketing direction and strategies.
- ** A/B Testing**:Architect and oversee A/B tests, constantly refining our campaigns to ensure peak performance.
- ** Conversion Catalyst**:Pinpoint and amplify strategies that elevate our conversion rates and refine the user journey.
- ** Marketo Maestro**:Commandeer Marketo to automate campaigns, pinpoint audience segments, and monitor performance, ensuring we exploit its vast capabilities.
- ** Forward Strategy**: Craft and iterate on our marketing strategies, aligning them closely with business aspirations and market nuances.
- ** Operational Excellence**:Champion the continuous refinement of our processes, instilling efficiency and scalability in every marketing endeavor.
- ** Innovative Integrator**: Stay updated with the latest in marketing technology, ensuring our stack is ever-evolving and always ahead of the curve.

**Your Qualifications**:

- ** Analytics Guru**:Your prowess in analytics turns intricate datasets into clear, actionable insights.
- ** Leadership Experience**:You are a passionate people leader with a track record of leading amazing teams and inspiring excellence. You have an ownership mindset and use every skill in your leadership toolbelt to drive the best outcomes for the business.
- ** Marketo Proficiency**:With extensive experience, you navigate Marketo's intricacies, making it a powerful ally in our campaigns.
- ** HTML/CSS and Javascript Knowledge**:You have a good grip on HTML/CSS and Javascript, enabling swift edits to ensure our campaigns always look sharp and activity is tracked flawlessly.
- ** Conversion Expertise**:With a keen eye, you detect and deploy strategies that boost our conversion metrics.
- ** Data Visualization**:You don't just interpret data - you present it compellingly, making it digestible for any audience.
- ** Strategic Acumen**:Your vision crafts marketing strategies that are both innovative and in sync with our company's goals.
- ** Collaborative Spirit**:In a cross-functional landscape, your collaboration skills ensure harmony and synchronized campaigns.
- ** Process Mapping**:Every process you touch turns streamlined, ensuring our marketing operations are always smooth sailing.
- ** Tech Integration**:You're the go-to for exploring and assimilating new marketing technologies, ensuring our stack is top-tier.
- ** Exceptional Communication**: Complex concepts become clear narratives under your communication, motivating and informing effectively.
- ** Rapid Learning**: New tools, technologies, or processes? You're on it, adapting and mastering them with remarkable speed.
- ** Organized Brilliance**:Your organizational skills ensure a smooth operation, where every detail is accounted for and every project is on track.

\uD83D\uDE80 As an early member of our team, you'll receive competitive compensation.

\uD83E\uDDB7 Extended health benefits including medical, vision and dental coverage starting on Day 1.

\uD83C\uDF34 Flexible paid time off that includes paid vacation days and paid personal days.

\uD83D\uDCBB You'll receive a laptop conveniently delivered t