Assistant General Manager

1461 Benvenuto Avenue, Brentwood Bay, British Columbia, Canada, V8M 1J5
full-time. June 16, 2025

Description

**Victoria Butterfly Gardens**

**Assistant General Manager - Guest Experience**

**Job Purpose**: The Assistant General Manager (AGM) will oversee the retail operations and guest experience of the Victoria Butterfly Gardens and is responsible for leading and training the gift shop and admissions team, curating the selection of butterfly garden themed merchandise and creating immersive displays that bring the magic of nature to life. The AGM has a passion for customer service and retail excellence, driving sales, developing engaging programs, sourcing new products, and overseeing resource management. The AGM is a strong leader that builds a positive team culture, elevates the guest and team experience and successfully runs all aspects of retail operations.

**Position Details**:Permanent, full-time. Regular hours will be Sunday to Thursday but may vary to meet the requirements of your job. Some evening work may be required during cruise season.

**Compensation**:Salary range of $55,000 - $65,000 per year (based on experience)

**Key Responsibilities**:

- Train and supervise retail and admissions staff, fostering a positive and motivated work environment.
- Works with GM to provide people leadership in recruitment, training and development, scheduling, coaching and performance.
- Plan and manage group tour bookings to the gardens.
- Create a welcoming atmosphere, ensuring exceptional customer service and addressing any guest inquiries or concerns.
- Support the day-to-day management duties in partnership with the GM. Ability to cover key GM tasks when GM is off-site.
- Works closely with the GM to plan and accomplish revenue targets by action planning communicating goals, inspiring the team and consistently following processes and best practices.
- Design and maintain attractive and engaging displays that highlight products and promote the garden’s mission, enhancing the overall visitor experience and increasing sales. Attend gift shows and manage buying for the year.
- Ensures all cash handling policies, health and safety requirements, and building and equipment maintenance standards are meeting company and government standards in all aspects of operational and team day-to-day execution.
- Oversee inventory management, including purchasing and ordering, stocking and organizing merchandise to ensure optimal selection and availability.
- Maintaining purchasing levels throughout the year, according to seasonal needs, including attending purchasing trade shows (must be willing to travel).
- Monitor and manage the retail budget, analyzing sales data and adjusting strategies to maximize profitability.
- Collaborate with marketing teams to develop promotional campaigns, events, and community outreach programs to drive foot traffic.
- Prepare regular reports on sales performance, customer feedback and inventory levels for levels for management review.
- Work closely with gardens staff to integrate retail offerings with educational programs and special events.

**Education, Skills and Qualifications**:

- 3+ years of retail management experience with a proven track record of driving sales and managing teams.
- Strong leadership and team-building abilities, including training, performance management and motivating and developing staff.
- Exceptional customer service skills and passion for creating a positive guest experience.
- Some experience with buying gift shop merchandise.
- Proficiency in analyzing sales data and market trends to inform business decisions.
- Excellent verbal and written communication skills, with the ability to interact effectively with customers and team members.
- Strong organizational skills to manage all aspects of retail operations.
- Familiar with retail management software and point-of-sales systems, proficiency in Microsoft Office Suite**.**

Compensation

$55,000.00 - $65,000.00 per year