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Assistant Brand Manager

2 weeks ago


Guelph, Canada Sleeman Breweries Full time

At Sleeman Breweries we are proud to offer a supportive and progressive work environment where employees can enjoy a variety of sought-after benefits and job perks._
- Below is a summary of the benefits enjoyed by our full-time, permanent employees:_
- _ _Parental leave top-up benefit_
- _ _Competitive compensation_
- _ _Benefits package that includes medical, dental and vision for families_
- _ _RRSP matching program_
- _ _Employee tuition reimbursement program_
- _ _Complimentary staff beer (taxable benefit)_
- Please note that for all other positions (contracts, part-time, etc.) potential benefits and other job perks can be discussed during the interview process with an HR representative._
- We are committed to helping our employees find fulfillment in their careers through work-life balance and creating a diverse workforce that is equitable and inclusive. Sleeman Breweries was proudly named one of Canada’s Greenest employers (2019) and one of Canada’s Top Employers by Forbes Magazine (2021). Sleeman Breweries is an equal-pay employer and strives to continue to do better - better beer, better people, getting better._

POSITION:
Assistant Brand Manager

LOCATION:
Guelph, Ontario

LEVEL:
Individual Contributor

HIRING RANGE:
64000

to

80000

DESCRIPTION:
Reporting to the Brand Manager - RTD & Beyond Beer, the Assistant Brand Manager develops and supports the execution of above the line (ATL) or national activities on the assigned brands within the assigned portfolio.

**Responsibilities**:
- Develop and support the execution of ATL or national activities such as: promotions, product introductions, marketing activities, product development, social media content, public relation programs, packaging development, POS.- Collaborate with all TMM’s and BAM’s in the development and execution of below the line (BTL) key activities.- Collaborate with agency partners on the development and execution of brand activation & events.- Monitors competitive brands ATL and promotional activities.- Support brand performance analysis.- Monitor, maintain and refresh social media content and websites.- Execute activities within budgets, on time and with excellence.- Occasionally lead special projects for the assigned brands.- Populate and maintain brand information and programs on the intranet in a timely fashion.- Track and manage budget.- Lead & manage the Campus Ambassador program- Recommend and implement continuous improvement and MUDA reduction practices.- Maintain compliance with all Canadian advertising law, standards, and liquor board regulations.- Provide support on miscellaneous marketing projects from time to time on an as needed basis

**Requirements**:
- Post-secondary education in marketing or related business field- Minimum 3 years of experience in a related role within a consumer packaged goods environment- Experience managing digital and social media programs an asset- Proven ability to work effectively on multiple cross-functional teams- Excellent project management and organization skills- Excellent communications skills.- Strong computer skills, including ability to use Excel, Word, PowerPoint, Outlook- Bilingual (in English and French) considered an asset- Acceptable criminal background check- Ability to demonstrate behaviors compatible with the organization

Working Conditions- Travel may be required- May be required to work on weekends or outside of normal hours