Assistant Brand Manager

7 days ago

Guelph, Canada Sleeman Breweries Full time

At Sleeman Breweries we are proud to offer a supportive and progressive work environment where employees can enjoy a variety of sought-after benefits and job perks._
- Below is a summary of the benefits enjoyed by our full-time, permanent employees:_
- _ _Parental leave top-up benefit_
- _ _Competitive compensation_
- _ _Benefits package that includes medical, dental and vision for families_
- _ _RRSP matching program_
- _ _Employee tuition reimbursement program_
- _ _Complimentary staff beer (taxable benefit)_
- Please note that for all other positions (contracts, part-time, etc.) potential benefits and other job perks can be discussed during the interview process with an HR representative._
- We are committed to helping our employees find fulfillment in their careers through work-life balance and creating a diverse workforce that is equitable and inclusive. Sleeman Breweries was proudly named one of Canada’s Greenest employers (2019) and one of Canada’s Top Employers by Forbes Magazine (2021). Sleeman Breweries is an equal-pay employer and strives to continue to do better - better beer, better people, getting better._

POSITION:
Assistant Brand Manager - Sapporo

LOCATION:
Guelph, Ontario

LEVEL:
Individual Contributor

DESCRIPTION:
Reporting to the Senior Brand Manager, National Beer Brands, the Assistant Brand Manager
- Sapporo will develop and support the execution of above the line (ATL) or national activities within the Sapporo portfolio.

**Responsibilities**:

- Develop and support the execution of ATL or national activities such as: national ad campaigns, social media content, promotions, product introductions, marketing activities, product development, public relation programs, packaging development, POS.
- Collaborate with all Trade Marketing Managers and Brand Activity Managers in the development and execution of below the line (BTL) key activities.
- Monitors competitive brands ATL and promotional activities.
- Support brand performance analysis.
- Monitor, maintain and refresh social media content and websites.
- Execute activities within budgets, on time and with excellence.
- Occasionally lead special projects for the assigned brands.
- Populate and maintain brand information and programs on the intranet in a timely fashion.
- Track and manage budget.
- Recommend and implement continuous improvement and MUDA reduction practices.
- Maintain compliance with all Canadian advertising law, standards, and liquor board regulations.
- Provide support on miscellaneous marketing projects from time to time on an as needed basis

**Requirements**:

- Post-secondary education in marketing or related business field
- Minimum 3 years of experience as an Assistant Brand Manager or in a related role within a consumer packaged goods environment
- Experience managing digital and social media programs
- Experience managing event sponsorships and developing point of sale materials an asset
- Proven ability to work effectively on multiple cross-functional teams
- Excellent project management and organization skills
- Excellent communications skills.
- Strong computer skills, including ability to use Excel, Word, PowerPoint, Outlook
- Bilingual (in English and French) considered an asset
- Acceptable criminal background check
- Ability to demonstrate behaviors compatible with the organization

Working Conditions
- Travel may be required
- May be required to work on weekends or outside of normal hours

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