eCommerce Content Manager

19 hours ago

Mississauga On, Canada Hays Full time

Your New Company Join a global leader in consumer goods, recognized for innovation and excellence in delivering products that enrich everyday life. This organization is committed to driving growth through digital transformation and superior online experiences. Your New Role As the eCommerce Content Manager , you will own and lead the digital content strategy for major online retailers. This role blends strategic planning with hands-on execution to ensure best-in-class product representation across eCommerce platforms. You'll be responsible for optimizing content for discoverability, compliance with retailer guidelines, and alignment with site design principles. Develop and execute digital content strategies for online retail partners. Ensure compliance with retailer-specific requirements (e.g., Walmart, Amazon). Optimize product discoverability through SEO, taxonomy, and title variations. Manage and leverage tools such as Salsify (PIM & DAM)and GS1for content accuracy and efficiency. Utilize digital merchandising tools and retail analytics (Amazon Vendor Central). Conduct A/B testing, competitor research, and report on content performance. Use Nielsen data to inform and refine content strategies. What You'll Need to Succeed 2–3 years in eCommerce content management. 5–6 years in CPG (preferred) or similar industries (e.g., OTC pharma). Industry Preference: Strong background in CPG; pet care experience is a plus. Technical Expertise: Hands-on experience with GS1and Salsify . Strong SEO knowledge (taxonomy, grouping, title variation). Familiarity with retail analytics and digital merchandising tools. Soft Skills: Strategic mindset with ability to lead initiatives as an individual contributor. Excellent stakeholder management and influencing skills. Collaborative, confident, innovative, and people-oriented. Top Must-Haves: GS1 Salsify SEO expertise eCommerce strategy & implementation CPG experience Reporting & analytics What You'll Get in Return Opportunity to shape digital content strategy for a global brand. Collaborative and innovative work environment. Competitive compensation and benefits package. Career growth within a leading organization committed to digital excellence. What You Need to Do Now If you're ready to take ownership of eCommerce content strategy and drive impactful results, apply today to join a team that values innovation and leadership.

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