Creator Partnerships Manager

About Acquire.betAcquire.bet is the leading player acquisition agency, specializing in scaling Casino and Sports Betting brands through data-driven, performance marketing campaigns.We manage high-volume publisher partnerships and paid media across Meta, Google PPC, TikTok, CTV, creators, and emerging programmatic platforms.With 20+ years of expertise, we’re now building the next-generation agency — using cutting-edge AI, automation, and advanced strategy to deliver the highest ROI for our clients.Role OverviewWe are seeking a high-performing Creator Partnerships Manager with deep experience in the creator, influencer, and streamer ecosystem — someone who not only understands this space but is excited to build it into a major growth channel within our business.This role leads the execution, expansion, and performance optimization of our creator partnerships, with a heavy emphasis on creators, influencers, streamers and community-driven media.You will own and grow your own creator-focused partner portfolio — responsible for recruiting, activating, and scaling creator traffic while improving efficiency and keeping us ahead of market trends.What You'll OwnCreator, influencer, and partner recruitment, onboarding, and relationship growthFull-cycle campaign execution and optimization for creator-driven performance programsPerformance data analysis, insights development, and ROI optimizationCross-functional collaboration with internal media, strategy, and analytics teamsProactive client communication + creator-specific reporting and insightsKey Responsibilities:Creator Partner Program GrowthIdentify, recruit, and onboard creators, influencers, and streamers across iGaming, sports, entertainment, and adjacent verticalsBuild scalable creator programs across platforms such as Twitch, Kick, YouTube, TikTok, Instagram, X, and emerging social channelsNegotiate payout structures, terms, incentives, and content deliverablesLaunch, monitor, and optimize creator-led campaigns aligned with CPA, CPI, CPL, LTV, and ROI goalsPerformance OptimizationOwn the performance pipeline for creator traffic — from content execution to conversionAnalyze creator-specific performance metrics and implement optimization playbooksRun A/B tests across creative, landing pages, funnels, and incentivesIdentify top creators, emerging talent, and growth opportunities across the ecosystemCreator & Publisher Relationship ManagementServe as the primary point of contact for creator partnersMaintain high-touch communication via Slack, email, DM, and callsCoach creators on best-performing content formats, scripts, angles, and audience engagement strategiesBuild long-term, trust-driven partnerships that drive mutual growthCreator & Platform IntelligenceStay embedded in the creator ecosystem — trends, platform shifts, monetization changes, talent pipelines, new networks, etc.Identify new creator tools, UGC platforms, influencer marketplaces, and talent managersProactively share insights that help inform strategy, creative direction, and audience segmentationRequired Experience & Skills:3–5+ years managing creator, influencer, or streamer relationships (agency, brand, or talent management experience a plus)Strong understanding of creator monetization, publisher models, and conversion-driven performance campaignsHands-on experience with publisher platforms, tracking platforms, and performance analyticsFamiliarity with Twitch, Kick, YouTube Creators, TikTok creators, and social influencer ecosystemsExcellent communication and relationship-building skillsAnalytical mindset with the ability to derive insights and recommendationsHighly organized, proactive, and comfortable owning outcomes end-to-endWhat You'll Love at Aquire.bet:A performance-driven culture where your creator partnerships drive visible business impactThe opportunity to build and scale our entire creator/streamer functionFreedom to innovate, test, and bring new creators and formats to lifeAccess to state-of-the-art AI tools for discovery, analysis, communication, and optimizationA fast-moving, collaborative environment with a direct impact on client revenueClear path to leadership roles as our creator channel becomes a core revenue driverCompensation & Benefits:Competitive contractor retainer based on experience and proven impactPerformance-based bonuses tied to measurable growth KPIsAccess to training, conferences, creator ecosystem events, and top-tier AI/marketing softwareThis Role Is For You If:You live and breathe the creator and streaming ecosystemYou love scaling performance, not just running campaignsYou take ownership of outcomes and thrive in entrepreneurial environmentsYou're excited by the opportunity to build a high-growth channel from the ground upThis Role Is Not For You If:You need heavy direction or prefer rigid structuresYou’re uncomfortable in fast-paced, high-accountability environmentsYou resist new technology or creator-driven marketing modelsYou prefer theoretical strategy over hands-on execution