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Senior Sales Manager SPP

1 month ago

Caledon, Ontario, Canada Staples, Inc. Full time
Lead Sales Growth in SPP Canada

Staples Promotional Products (SPP) is a national leader in the promotional products industry, helping customers build love for their brands with customized merchandise solutions. We're seeking a seasoned Sales Manager to lead our Account Development Team (ADT) in SPP Canada, driving sales growth and customer satisfaction.

Key Responsibilities:
  • Formulate and execute sales strategy for the vertical, aligning with SPP's pillars: Relentlessly Pursue Growth, Serve the Customer with Excellence, and Build Better, Together.
  • Drive sales growth within the vertical, surpassing sales and net margin budgets.
  • Guide the team on pricing strategies, utilizing industry knowledge and market trends.
  • Make strategic decisions to grow the Line of Business opportunities, increasing margin and market share.
  • Monitor sales data, funnel build, and performance indicators for strategic planning.
  • Deliver precise sales forecasts per fiscal period, with a variance of +/- 3%.
  • Provide and/or contribute to account-specific forecasts for Top 25 customers.
  • Identify, acquire, and onboard new customer opportunities within the vertical.
  • Support the Business Development team with transactional quotes and sales.
  • Lead team participation in dormant account growth initiatives.
  • Sustain and enhance relationships with current key clients, focusing on account retention and growth.
  • Maximize customer lifetime value through upselling and cross-selling.
  • Lead contract negotiations and renewals, securing beneficial terms and maintaining updated contracts.
Requirements:
  • Strong communication (oral and written) and presentation skills.
  • Ability to deliver presentations to large groups and build strong relationships.
  • Strategic selling skills, contract management, and compliance expertise.
  • High level of personal maturity and emotional intelligence.
  • Proficient in business analytics and making fact-based decisions.
  • Capability to set targets and design growth plans.
  • Leadership skills to motivate others and interface with senior customer levels.
  • Strong analytical, multitasking, time management, and organizational skills.
What We Offer:
  • Competitive salary and bonus.
  • Inclusive culture with associate-led Business Resource Groups and resources such as the Social Justice Resource Centre.
  • Flexible PTO and Holiday Schedule, Online and Retail Discounts, Company Match RRSP, Benefits and Physical and Mental Health Wellness programs.
  • Growth & development opportunities.