Senior Product Marketing Manager
1 week ago
Senior Product Marketing Manager
Fresche Solutions is seeking a seasoned product marketing professional to lead go-to-market strategies for our software portfolio. As a key member of our marketing team, you will be responsible for developing and executing integrated campaigns to drive adoption and revenue growth.
Key Responsibilities:
- Develop and execute go-to-market strategies for product activations and adoption
- Lead and execute features of products into product launches and supporting campaigns
- Work closely with marketing team counterparts to craft and execute product cross-sell and upsell campaigns
- Develop high-value content to support awareness and conversion
- Support partner marketing initiatives with content development
Requirements:
- 7+ years of product marketing experience with a B2B SaaS company
- Proven track record of creating and executing product launches and marketing programs
- Superior storytelling and writing skills
- Naturally curious and creative in uncovering market insights and customer journeys
- Data-first and agile approach to product marketing campaigns
This is a full-time and permanent position. We are always looking for highly motivated, energetic, creative individuals who work well in a fast-moving team environment and are committed to excellence.
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