Brand Experience Strategist

3 weeks ago


Calgary, Alberta, Canada Calgary Sports and Entertainment Corporation Full time
Role Overview

The Calgary Sports and Entertainment Corporation is seeking a Brand Experience Strategist to support the execution of planned ticket sales campaigns.

About the Role

This key position plays a vital role in supporting and executing planned ticket sales campaigns, with a focus on delivering exceptional fan experiences. As a strategic partner, you will work closely with our team to develop and implement marketing initiatives that drive ticket sales growth.

Responsibilities
  1. Develop and execute strategic marketing plans to increase ticket sales, focusing on diverse target audiences.
  2. Collaborate with cross-functional teams to create engaging content and promotions that enhance the brand experience.
  3. Analyze market trends and customer data to inform marketing decisions and optimize campaign performance.
  4. Work closely with the marketing team to design and launch targeted promotional campaigns, leveraging multiple channels and tactics.
  5. Ensure alignment with organizational goals, maintaining a customer-centric approach throughout all marketing efforts.
Requirements
  • Minimum 3 years of experience in marketing or a related field, preferably in the sports or entertainment industry.
  • Proven track record of developing and executing successful marketing campaigns, driving tangible results.
  • Strong understanding of brand development, marketing principles, and customer behavior.
  • Excellent communication and project management skills, with the ability to collaborate effectively across teams.
  • Familiarity with analytics tools and data-driven decision making.
What We Offer
  • A competitive salary range: $60,000 - $80,000 per year.
  • A dynamic and collaborative work environment.


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