Senior Creative Director of Direct Response Television

3 days ago


Toronto, Ontario, Canada Eaglecom Full time

Eaglecom, a leading agency in direct response television fundraising campaigns, seeks an experienced Senior Creative Director to lead our creative team and develop high-impact campaigns for non-profit organizations.

We are recognized worldwide for producing successful TV commercials and buying airtime across various channels to acquire donors, raise funds, and increase brand awareness. Our mission-driven approach combines expertise in fundraising, creative leadership, project management, and presentation skills to deliver exceptional results.

This challenging role involves shaping the future of our direct-response TV creative, developing new media campaigns, and collaborating with our VP of Fundraising Strategy to produce world-class TV commercials. Key responsibilities include:

  • Leading concept development, production, and final project completion in collaboration with the VP of Fundraising Strategy
  • Directing and collaborating with our in-house creative editors and graphics team to produce commercials that meet client expectations
  • Sourcing and directing freelancers and creative agencies to augment our in-house team
  • Reviewing and approving final creative and versioning with attention to detail
  • Developing and participating in creative presentations to clients
  • Maintaining a complete understanding of clients' objectives and needs
  • Driving improvements to Eaglecom's creative quality, innovation, and industry leadership

A competitive estimated salary for this position is $120,000 - $180,000 per year, based on experience and location. Eaglecom offers a dynamic work environment, opportunities for growth and learning, and a chance to make a meaningful impact in the non-profit sector.

Requirements include 5-10 years of experience in DRTV, marketing, and brand management, as well as knowledge of current best practices and emerging trends in connected channels. The ideal candidate is passionate, hardworking, and mission-driven, with excellent leadership, project management, and presentation skills.



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