Demand Generation Expert

1 week ago


Vaughan, Ontario, Canada TechBlocks Full time

Role Summary

We are seeking an experienced Senior Demand Generation Manager to join our team. The ideal candidate will have a proven track record of success in paid media marketing, with expertise in platforms such as Google Ads, LinkedIn Ads, display advertising, and programmatic media. You will be responsible for designing and executing strategic campaigns that drive engagement and conversion across multiple industries.

Responsibilities:

  • Develop and implement paid media marketing strategies that align with business objectives.
  • Collaborate with cross-functional teams to ensure cohesive campaign execution and messaging.
  • Analyze campaign performance, identifying areas for improvement and recommending data-driven solutions.
  • Stay up-to-date with industry trends and emerging platforms to maintain our competitive edge in paid marketing.

Requirements:

  • 8+ years of experience in B2B demand generation with a focus on paid media marketing.
  • Proven track record of success in managing budgets and driving results through digital paid channels.
  • Expertise in platforms such as Google Ads, LinkedIn Ads, display advertising, and programmatic media.
  • Strong analytical skills with the ability to interpret complex data and make informed decisions.
  • Collaborative mindset with excellent communication and stakeholder management skills.


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