Content Creation Specialist
3 weeks ago
Company Overview
Optimize Wealth Management, a premier wealth management company based in Toronto, ON, offers personalized financial solutions and advice to its clients. The firm provides comprehensive financial services including financial planning, portfolio management, tax preparation, debt management, and estate planning. At the core of their approach lies a commitment to matching clients' financial and life goals with tailored strategies and exceptional customer experiences.
Job Description
We are seeking an experienced Content Creation Specialist to join our team focused on crafting engaging content for our brand and audience. Key responsibilities will include:
- Developing compelling blog posts and articles aligned with our brand voice.
- Creating scripts for videos, including short-form content for social media platforms.
- Brainstorming innovative ideas for social media campaigns and videos that resonate with our target audience.
- Collaborating with the marketing team to ensure cohesive content alignment with our overall strategy.
- Assisting with social media management, including scheduling posts and tracking performance metrics.
- Staying abreast of social media trends to create timely and relevant content.
- Providing basic graphic design support using tools like Canva or collaborating with designers.
- Contributing to content performance analysis and suggesting improvements.
Required Skills and Qualifications
To excel in this role, you must possess:
- A minimum of 2 years' experience in content creation, social media, or a related field.
- Exceptional writing and editing skills with a strong grasp of grammar and tone.
- Familiarity with various social media platforms (e.g., Instagram, LinkedIn, YouTube) and their trends.
- Creativity and ability to generate fresh, engaging ideas for content.
- Strong organizational skills and attention to detail.
- Ability to prioritize tasks and collaborate effectively within a team environment.
- A passion for storytelling and connecting with audiences through content.
Benefits
We offer a competitive salary: $65,000 - $85,000 per year, depending on experience. Additionally, we provide a comprehensive benefits package to support your professional and personal well-being, as well as opportunities to work in a dynamic, rapidly growing company located in downtown Toronto's financial district.
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