Senior Brand Marketing Manager

5 days ago

Vancouver, British Columbia, Canada tentree Full time
About the Role

We are seeking a highly skilled Senior Brand Marketing Manager to join our team at tentree. As a key member of our Brand leadership team, you will play a critical role in amplifying our brand ethos of protecting the world we play in.

Key Responsibilities
  • Brand Strategy and Planning
    • Develop and execute brand and product content/storytelling strategies that align with tentree's ethos and company goals.
    • Collaborate with cross-functional peers to spearhead brand and product marketing initiatives.
    • Lead the planning and execution of marketing campaigns and activations aimed at brand discovery, while supporting customer growth and sales across our e-commerce, digital, retail, and wholesale teams.
  • Marketing Analysis and Reporting
    • Leverage consumer and market insights, trends, and competitive activities to optimize channel effectiveness and to inform/adjust brand strategies.
    • Monitor, analyze, and report on campaign/channel performance through regular reporting, updates, and insights to optimize effectiveness.
    • Ensure project results are inputted and tracked in the brand department's reporting dashboard.
  • Team Development and Relationships
    • Lead, coach, and direct marketing team members from assigned and reviewing work to participating in their professional development.
    • Build strong working relationships with cross-functional business partners such as digital, sales, operations, product, sustainability, and our veritree peers to facilitate the successful execution and analysis of marketing initiatives.
Requirements
  • 8+ years of direct-to-consumer marketing experience, including at least 3 years in building omnichannel brand marketing strategies.
  • Bachelor's degree in marketing, communications, or equivalent work experience.
  • Strong strategic understanding of brand, digital, and general marketing, with an ability to set SMART targets and assign KPIs to marketing and business goals.
  • Proven experience in tracking, analyzing, and interpreting marketing campaign results, with recommendations for optimization.
  • Demonstrated problem-solving and critical thinking skills, with a capacity for creative and integrated thinking.
  • Tenacity for experimenting with new storytelling methods and taking calculated creative risks.
  • Strong communication skills, including written, spoken, and presentation abilities; adept at creating engaging presentation decks using text, photos, and videos.
  • Proficiency with mainstream social media channels and effective content creation, as well as influencer and content creator relations.
  • Experience in the graphic design and creative development process, with the ability to collaborate efficiently with graphic designers and writers.
  • Proven leadership skills, including team management, coaching, providing feedback, and supporting professional development.

  • Senior Marketing Manager, Brand Leadership

    2 weeks ago

    Vancouver, British Columbia, Canada SPUD Full time

    Job DescriptionSpud is seeking a seasoned marketing professional to lead the brand and marketing activities for our eCommerce and Retail banners. As a Senior Manager, Marketing, you will be responsible for overseeing two team members and collaborating with leadership to define and execute strategic objectives.Key ResponsibilitiesBrand Leadership: Develop and...

  • Senior Marketing Manager, Brand Leadership

    1 week ago

    Vancouver, British Columbia, Canada SPUD Full time

    Job DescriptionSpud is seeking a seasoned marketing professional to lead the brand and marketing activities for our eCommerce and Retail banners. As a Senior Manager, Marketing, you will be responsible for overseeing two team members and collaborating with leadership to define and execute strategic objectives.Key ResponsibilitiesBrand Leadership: Develop and...

  • Senior Marketing Manager, International Brand Development

    4 days ago

    Vancouver, British Columbia, Canada American Society of Gene & Cell Therapy Full time

    Job SummaryWe are seeking a highly skilled Senior Marketing Manager to join our team at the American Society of Gene & Cell Therapy. As a key member of our marketing team, you will be responsible for developing and executing global brand strategies that drive business growth and customer engagement.Key ResponsibilitiesBrand Positioning and...

  • Senior Marketing Manager, International Brand Development

    5 days ago

    Vancouver, British Columbia, Canada American Society of Gene & Cell Therapy Full time

    Job SummaryWe are seeking a highly skilled Senior Marketing Manager to join our team at the American Society of Gene & Cell Therapy. As a key member of our marketing team, you will be responsible for developing and executing global brand strategies that drive business growth and customer engagement.Key ResponsibilitiesBrand Positioning and...

  • Senior Vice President, Brand Marketing

    3 days ago

    Vancouver, British Columbia, Canada Pursuit Collection Full time

    Job Title: Senior Vice President, Brand MarketingWe are seeking an exceptional and experienced marketing and sales leader to drive our revenue growth, enhance our brand, and support the delivery of unforgettable experiences at Flyover.Key Responsibilities:Pricing and Financial Metrics: Oversee pricing strategies, revenue forecasting, and financial...

  • Senior Vice President, Brand Marketing

    2 days ago

    Vancouver, British Columbia, Canada Pursuit Collection Full time

    Job Title: Senior Vice President, Brand MarketingWe are seeking an exceptional and experienced marketing and sales leader to drive our revenue growth, enhance our brand, and support the delivery of unforgettable experiences at Flyover.Key Responsibilities:Pricing and Financial Metrics: Oversee pricing strategies, revenue forecasting, and financial...

  • Senior Brand Manager

    1 week ago

    Vancouver, British Columbia, Canada Just Take Action, Inc. Full time

    About the Role:We are seeking a highly skilled Senior Brand Manager to join our team at Just Take Action, Inc. as a Senior Manager, Product Marketing. This is a pivotal role in driving our initiatives and ensuring our success in the new direction of our company.Key Responsibilities:Develop positioning to clarify our competitive advantage and right to win...

  • Senior Brand Manager

    2 weeks ago

    Vancouver, British Columbia, Canada Just Take Action, Inc. Full time

    About the Role:We are seeking a highly skilled Senior Brand Manager to join our team at Just Take Action, Inc. as a Senior Manager, Product Marketing. This is a pivotal role in driving our initiatives and ensuring our success in the new direction of our company.Key Responsibilities:Develop positioning to clarify our competitive advantage and right to win...

  • Marketing and Brand Manager

    5 days ago

    Vancouver, British Columbia, Canada destinationone Consulting Full time

    Job DescriptionAs a Marketing and Brand Manager at destinationone Consulting, you will be responsible for developing and executing marketing strategies that enhance brand awareness and drive business growth. You will manage the company's communication efforts, including public relations, content creation, and digital marketing campaigns.Key...

  • Marketing and Brand Manager

    5 days ago

    Vancouver, British Columbia, Canada destinationone Consulting Full time

    Job DescriptionAs a Marketing and Brand Manager at destinationone Consulting, you will be responsible for developing and executing marketing strategies that enhance brand awareness and drive business growth. You will manage the company's communication efforts, including public relations, content creation, and digital marketing campaigns.Key...

  • Field Sales Representative

    2 days ago

    Vancouver, British Columbia, Canada Brand Momentum Full time

    {"Job Title": "Field Sales Representative", "Job Overview": "At Brand Momentum, we're seeking a skilled Field Sales Representative to promote our brand awareness and build lasting connections with clients. As a key member of our team, you'll have the opportunity to showcase your expertise and knowledge, coaching and training diverse vendors, dealers, and...

  • Field Sales Representative

    2 days ago

    Vancouver, British Columbia, Canada Brand Momentum Full time

    {"Job Title": "Field Sales Representative", "Job Overview": "At Brand Momentum, we're seeking a skilled Field Sales Representative to promote our brand awareness and build lasting connections with clients. As a key member of our team, you'll have the opportunity to showcase your expertise and knowledge, coaching and training diverse vendors, dealers, and...

  • Senior Brand Designer

    1 week ago

    Vancouver, British Columbia, Canada Tbwa ChiatDay Inc Full time

    About the RoleWe are seeking a highly skilled Senior Designer to join our team at Tbwa Chiat/Day Inc. as a Senior Brand Designer. As a key member of our design team, you will be responsible for driving the visual direction of our brand, creating compelling and consistent visual identities across all platforms and touchpoints.Key ResponsibilitiesDevelop and...

  • Senior Brand Designer

    1 week ago

    Vancouver, British Columbia, Canada Tbwa ChiatDay Inc Full time

    About the RoleWe are seeking a highly skilled Senior Designer to join our team at Tbwa Chiat/Day Inc. as a Senior Brand Designer. As a key member of our design team, you will be responsible for driving the visual direction of our brand, creating compelling and consistent visual identities across all platforms and touchpoints.Key ResponsibilitiesDevelop and...

  • Marketing Director, Brand Portfolio

    2 weeks ago

    Vancouver, British Columbia, Canada SPUD Full time

    Job DescriptionSpud is seeking a seasoned marketing professional to lead the brand and marketing activities for our eCommerce and Retail banners. As a Senior Manager, Marketing, you will be responsible for overseeing two team members and collaborating with leadership to define and execute strategic objectives.Key ResponsibilitiesBrand Leadership: Develop and...

  • Marketing Director, Brand Portfolio

    1 week ago

    Vancouver, British Columbia, Canada SPUD Full time

    Job DescriptionSpud is seeking a seasoned marketing professional to lead the brand and marketing activities for our eCommerce and Retail banners. As a Senior Manager, Marketing, you will be responsible for overseeing two team members and collaborating with leadership to define and execute strategic objectives.Key ResponsibilitiesBrand Leadership: Develop and...

  • Senior Marketing Manager

    1 week ago

    Vancouver, British Columbia, Canada Moxies Full time $100,000 - $120,000

    About the RoleWe are seeking a highly skilled and experienced Senior Marketing Manager to join our team at Moxies. As a key member of our marketing team, you will be responsible for developing and executing national brand initiatives, including menu features, brand campaigns, and liquor partnerships.Key ResponsibilitiesDevelop and implement integrated...

  • Senior Marketing Manager

    2 weeks ago

    Vancouver, British Columbia, Canada Moxies Full time $100,000 - $120,000

    About the RoleWe are seeking a highly skilled and experienced Senior Marketing Manager to join our team at Moxies. As a key member of our marketing team, you will be responsible for developing and executing national brand initiatives, including menu features, brand campaigns, and liquor partnerships.Key ResponsibilitiesDevelop and implement integrated...

  • Marketing Vice President

    1 week ago

    West Vancouver, British Columbia, Canada Fine Peace Holdings (Canada) Limited Full time

    About the RoleWe are seeking a highly skilled Marketing Vice President to join our team at Fine Peace Holdings (Canada) Limited. As a key member of our leadership team, you will be responsible for developing and implementing strategic marketing plans to drive business growth and brand awareness.Key ResponsibilitiesLeadership and StrategyDevelop and execute...

  • Marketing Vice President

    7 days ago

    West Vancouver, British Columbia, Canada Fine Peace Holdings (Canada) Limited Full time

    About the RoleWe are seeking a highly skilled Marketing Vice President to join our team at Fine Peace Holdings (Canada) Limited. As a key member of our leadership team, you will be responsible for developing and implementing strategic marketing plans to drive business growth and brand awareness.Key ResponsibilitiesLeadership and StrategyDevelop and execute...