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Marketing Content Specialist

2 months ago

Sherbrooke, Quebec, Canada BRP Full time
About the Role

We are seeking a highly skilled Product Marketing Coordinator to join our team at BRP. As a key member of our marketing team, you will play a critical role in supporting the Parts and XPS business by developing and implementing marketing strategies that drive sales and revenue growth.

Key Responsibilities
  • Product Information Management: Define and manage product information, including features and benefits, to ensure consistency across all marketing channels.
  • Marketing Content Creation: Develop and maintain high-quality marketing content, including product descriptions, images, and videos, to support sales and marketing efforts.
  • Collaboration and Communication: Work closely with cross-functional teams, including product strategy, engineering, and sales, to ensure alignment and effective communication of product information.
  • Market Analysis and Research: Conduct market research and analysis to identify trends and opportunities for product development and marketing.
  • Project Management: Manage multiple projects simultaneously, prioritizing tasks and deadlines to ensure timely completion.
Requirements
  • Education: Bachelor's degree in marketing, mechanical engineering, communications, or a related field.
  • Experience: 2+ years of experience in product marketing, marketing content creation, or a related field.
  • Skills: Strong analytical and problem-solving skills, excellent communication and collaboration skills, proficiency in Microsoft Office, particularly PowerPoint.
  • Language: Bilingual English and French, both oral and written.
About BRP

BRP is a world leader in recreational vehicles and boats, creating innovative ways to move on snow, water, asphalt, dirt, and even in the air. We are committed to nurturing a culture that invites, connects, and propels the ambitions of people of all backgrounds, profiles, beliefs, and experiences.

We offer a comprehensive benefits package, including annual bonus, paid time away, pension plan, collective saving opportunities, and industry-leading healthcare. We also offer flexible work schedules, summer schedule, holiday season shutdown, educational resources, and discounts on BRP products.