Digital Marketing Specialist, B2B Campaign Lead
2 days ago
We are seeking a highly skilled Digital Marketing Specialist, B2B Campaign Lead to join our Global Marketing Team.
Location: Ville St-Laurent
About the RoleThis is an exciting opportunity to lead and execute innovative digital marketing campaigns that drive business growth and align with our strategic objectives.
As a seasoned Digital Campaign Manager, you will be responsible for managing end-to-end B2B marketing campaigns from inception to execution, ensuring alignment with our growth objectives.
- Develop detailed task plans for each campaign team member, including task definition, milestones, and resource allocation.
- Foster collaboration across multidisciplinary teams, including paid media, social media, design, marketing operations, platform owners, data analysts, and sales.
- Analyze campaign performance data in partnership with data analysts, raising flags and assisting the team in refining strategies.
To succeed in this role, you will need:
- Solid experience with project management tools like Asana, with a track record of managing multiple projects simultaneously while meeting deadlines.
- A deep understanding of various digital marketing tactics, including ABM, Lead Nurturing, Retention & Expansion campaigns, channels: social media, email, paid media, and website.
- The ability to lead and coordinate cross-functional teams to ensure effective execution of campaigns.
GardaWorld offers a competitive salary range of $80,000 - $110,000 per year, based on experience and qualifications.
Additionally, we offer:
- Group insurance
- Group Registered Retirement Savings Plan (RRSP) with employer contribution
- Access to a gym located at our head office
- Cafeteria offering delicious lunches
- Free parking at the office
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