Marketing Project Manager

2 days ago

Canmore, Canada Pursuit Collection Full time
Job Title: Marketing Project Manager

The Marketing Project Manager is responsible for planning, managing, and executing projects related to marketing campaigns for the Pursuit Collections. This role oversees the delivery of campaign and promotional projects from vision to completion, managing multiple components such as stakeholders, agencies, deadlines, and budgets, while maintaining the utmost attention to detail.

Key Responsibilities:
  • Manage marketing campaigns and 'Always-On' seasonal programs from planning and briefing stages through to execution, providing feedback, trafficking, and reporting.
  • Build out projects in project management tool (Asana) using established templates and creating new templates and processes as needed.
  • Complete all Asana briefs including copy, graphic design, web, digital advertising, email, and reporting.
  • Provide strategic feedback on marketing program briefs.
  • Communicate and manage creative agency to ensure the advertising creative is being developed in alignment to briefings, being delivered on time, and are being trafficked correctly to the media agency.
  • Lead internal and vendor creative strategy discussions (ie. set up meeting, take notes, follow-up on action items).
  • Execute on optimization feedback by tasking program updates to internal team or agency partner.
  • Participate in initial discussions of urgent offers, determine a feasible timeline for production and live date.
  • Liaise with all team members to keep campaign projects on track.
  • Maintenance of annual advertising calendar and related workback schedule.
  • Identify potential resourcing constraints with team and recommend solutions.
  • Provide status updates on all campaign and 'Always-On' projects.
  • Ensure quality assurance and alignment of creative with design and strategy, including website landing pages. Works with Sr. Manager, Creative to perform audits of marketing creative.
  • Champion marketing program processes and identify opportunities for continuous improvement.
Requirements:
  • A minimum of 4+ years in marketing project management, account management, or advertising campaign management.
  • Experience in the hospitality industry strongly preferred.
  • Strong experience using essential MS Office tools such as Excel, Outlook, PPT, Word, Teams required.
  • Experience with project management software such as Asana is preferred.
  • Experience working with multiple stakeholders including internal and external (agency) team is strongly preferred.
  • Must have the ability to plan, organize, and execute work details on time and on budget.
Ideal Behaviors:
  • Solid written and verbal communication skills.
  • Strong 'can-do' attitude with willingness to be flexible and adaptable.
  • Ability to make decisions, solve problems, and exercise good judgment.
  • Strong commitment to building positive working relationships.
  • Willingness to work with a geographically dispersed team in a seasonal environment.
  • Resourceful, with a curiosity to solve problems and create new solutions.
  • Ability to organize and prioritize multiple tasks in a fast-paced environment.
  • Sense of urgency to complete job duties accurately and in a timely manner.
  • Sense of humor and ability to 'let things roll' when the unexpected happens.
  • Hospitality and service-focused mindset including the need to work successfully with both internal and external partners.
  • Strong sense of prioritization and focus to complete tasks.

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