Strategic Digital Marketing Leader
7 days ago
Company Overview
At Wayfinder Agency, we're dedicated to building a team that shares our passion for innovative marketing strategies. As a dynamic and experienced Paid Ads Account Manager, you'll play a crucial role in leading our client management and overseeing comprehensive marketing strategies.
Job Description
- Develop and implement effective marketing plans that align with client objectives and company goals.
- Manage client relationships, ensuring high levels of satisfaction and retention, and serving as the primary point of contact for key accounts.
- Oversee the creation and execution of ad campaigns, including creative direction, copywriting, and the integration of innovative marketing tactics.
- Lead and mentor a team of marketers to foster a collaborative and high-performing environment.
- Collaborate with cross-functional teams to enhance service offerings and drive continuous improvement in our marketing efforts.
- Analyze campaign performance, providing actionable insights and strategic pivots to enhance effectiveness and ROI.
Required Skills and Qualifications
- Proven experience in a marketing leadership role with a focus on digital advertising and client management.
- Comprehensive understanding of various advertising platforms and experience in managing substantial advertising budgets.
- Strong creative intuition with demonstrated ability in creative direction and copywriting.
- Excellent interpersonal and communication skills, with a proven track record of building and maintaining strong client relationships.
- Strategic thinker with the ability to see the big picture while also diving into details when necessary.
Benefits
- Remote flexibility: Work from anywhere, be it your home office or a local café.
- Unlimited quests: Take the time you need to recharge with our flexible vacation policy.
- Gear up: Enjoy a tech stipend to equip your home office with the latest and greatest.
- Career leveling up: Opportunities for professional growth and advancement are abundant.
Position Overview
This role is perfect for a full-stack marketer with a robust background in advertising, a flair for creative direction, and a personable approach to client relationships. Due to industry-specific needs, we're looking for someone who has experience growing e-commerce brands.
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