Digital Transformation Lead
7 days ago
We are seeking a highly skilled Digital Transformation Lead to join our e-commerce team. This is an exciting opportunity to work with a world leader in recreational vehicles and boats, creating innovative ways to move on snow, water, asphalt, dirt, and even in the air.
About UsBRP is headquartered in Valcourt, Quebec, and operates manufacturing facilities in Canada, the United States, Mexico, Finland, Australia, and Austria. With a workforce of close to 20,000 spirited people, we're driven by the belief that at work, as with life itself, it's not about the destination; It's about the journey.
Responsibilities- Lead end-to-end digital projects with a focus on customer experience.
- Work closely with different teams to execute and align vision with e-commerce strategies.
- Analyze campaign results and share recommendations.
- Play a key role in lead acquisition to maintain a healthy database.
- Build and optimize the consumer journey through personalized touchpoints and content.
- Foresee and share best practices to bring innovation and increase programme performance.
- Bachelor's degree in marketing or a related field.
- At least 3 years of experience in customer relationship management or e-commerce.
- Experience in marketing automation (email, SMS, or other channels).
- Knowledge of Adobe campaign solution or Salesforce required.
- Accustomed to HTML and JavaScript.
- Fluent in both written and spoken English and French.
- Strong knowledge of email marketing best practices.
- Versatility, flexibility, and willingness to work in a fast-paced and rapidly changing environment.
- Good communication skills.
- Great problem-solving skills and creativity.
- Detail-oriented with a critical degree of accuracy.
- The ability to prioritize work and manage multiple tasks simultaneously, while adhering to deadlines.
- Estimated salary range: $80,000 - $120,000 per year.
- Annual bonus based on company financial results.
- Generous paid time away.
- Pension plan.
- Collective saving opportunities.
- Industry-leading healthcare fully paid by BRP.
- Flexible work schedule.
- A summer schedule that varies by department and location.
- Holiday season shutdown.
- Educational resources.
- Discount on BRP products.
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