Digital Commerce Strategist

2 months ago


PointeClaire, Quebec, Canada SRTX Full time
About the Role

We are seeking a highly skilled and experienced E-commerce Director to join our team at SRTX. As a key member of our leadership team, you will be responsible for shaping the strategic landscape of our online presence and operations to meet the evolving demands of the digital marketplace.

Key Responsibilities
  • Develop and Execute E-commerce Strategies: Design and implement innovative e-commerce strategies to drive measurable improvements across our key performance indicators and further our business objectives.
  • Collaborate with Key Stakeholders: Work closely with the Performance Marketing Lead and eCommerce Specialist to implement cohesive and impactful marketing campaigns across major digital platforms.
  • Optimize E-commerce Operations: Utilize expertise in Shopify, Klaviyo, VWO, and Attentive to help optimize our e-commerce site and personalize customer interactions.
  • Market Analysis and Trend Identification: Analyze market trends, customer behavior, and competitor activities to identify opportunities for innovation and improvement in our e-commerce strategy.
  • Budget Management: Help manage and allocate eight-figure digital marketing budgets effectively, ensuring optimal use of resources for maximum return on investment.
  • Performance Analysis and Reporting: Provide strategic insights and detailed performance analysis to senior management, including monthly reporting on key metrics, progress against goals, and strategic recommendations for future actions.
  • Culture of Continuous Improvement: Foster a culture of continuous improvement by leveraging technology and data analytics to enhance business operations and customer satisfaction.
  • Strategic Alignment: Engage with senior executives, including the CEO and other VPs, to align e-commerce strategies with overall business goals and secure buy-in for strategic initiatives.
  • Sustainability and Social Responsibility: Support the company's commitment to social and environmental responsibility by integrating sustainable practices into strategic initiatives and daily operations.
Requirements
  • Minimum 10 Years of E-commerce Experience: Proven expertise in managing and optimizing e-commerce platforms, with a mastery of Shopify.
  • Advanced Tools and Technologies: Proficient in using advanced tools like Klaviyo, Attentive, Looker Studio, VWO, and others.
  • Strong Analytical Mindset: A strong analytical mindset and experience with data-driven decision making.
  • Budget Management: Comfortable deploying and managing eight-figure digital marketing budgets, demonstrating a capacity to effectively allocate resources and maximize ROI.
  • Collaboration and Communication: Excellent interpersonal and communication skills, capable of working effectively with multiple departments and executives.
What We Offer
  • Competitive Compensation and Benefits: A comprehensive benefits package, including RRSP matching contribution, birthday day off, and employee perks program.
  • Opportunities for Growth and Development: Learning and career growth opportunities, including access to Telemedicine services and a collaborative work environment.
  • Recognition and Rewards: Recognition and rewards for outstanding performance, including a parental leave and PPE allowance.

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