Strategic Marketing Director
2 weeks ago
We are Lotus&F.A.N. Yang Holdings, Inc., a dynamic organization committed to excellence in our industry.
Job DescriptionThis role involves strategic marketing direction for the company, including planning, execution, and evaluation of marketing campaigns to promote sales of products and services. The ideal candidate will have a strong background in market research analysis, product development, and communication strategies.
Salary InformationThe estimated annual salary for this position is between $80,000 and $120,000, depending on experience and qualifications.
Job Responsibilities- Analyze market research data to improve business decisions or activities
- Assist in product development
- Conduct economic or commercial surveys to identify potential markets for products or services
- Develop all kinds of events for publicity, fundraising, and information purposes
- Develop communication strategies
- Direct the development and maintenance of an organization's Internet and intranet sites
- Direct the marketing strategies of establishments
- Direct the production of educational and publicity programs and informational materials to awaken curiosity and interest in the subject matter
- Evaluate the marketing strategies used by establishments
- Publicize activities, workshops, meetings, and other events for fundraising or information purposes
- Hire, train, direct, and motivate staff
- Manage contracts
- Market business services
- Direct and evaluate establishments and departments that develop and implement communication strategies and information programs
- Direct and evaluate establishments and departments that maintain media relations on behalf of businesses, governments, and other organizations
- Direct and evaluate establishments and departments that publicize activities and events on behalf of businesses, governments, and other organizations
- 5 years or more experience in a related field
- Negotiation skills
- Ability to manage teams
- Strong analytical and problem-solving skills
- Excellent communication and interpersonal skills
- Bachelor's degree in Marketing or a related field
- Bonus
- Stocks/shares
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