Marketing Director for Regional Growth
1 week ago
Our Vancouver office is seeking an experienced Marketing Director to lead our regional marketing efforts in the West region of Canada.
This role involves developing and executing marketing plans, managing budgets, and overseeing campaign performance. The successful candidate will collaborate with local and national leaders to ensure alignment and work closely with various stakeholders to deliver results-driven marketing initiatives.
Key Responsibilities:
- Develop and implement regional marketing strategies that drive growth and engagement.
- Manage a team to execute marketing campaigns, manage budgets, and track performance metrics.
- Collaborate with cross-functional teams to align marketing efforts with business objectives.
- Research and develop sponsorship programs that enhance brand visibility and reputation.
- Optimize marketing mix for the regions, including online and offline channels, events, partnerships, and content.
- Grow new leads through calls-to-action and lead generation content.
- Monitor and report on campaign performance using data and analytics.
- Continuously innovate and adapt marketing strategies to meet business needs.
About the Role:
We offer a competitive total cash compensation package that recognizes and rewards your contribution. Our benefits include flexible time off policies, market-leading personal benefits, and opportunities for learning and development. We are committed to creating a workplace culture of respect, inclusion, and diversity, where everyone feels valued and supported.
Your Qualifications:
- Degree in Communications, Marketing, Business, or related field.
- At least 5 years of experience in B2B marketing, preferably in professional services.
- Proven track record of developing and executing successful marketing plans and campaigns.
- Strong relationship-building skills and ability to work with various stakeholders.
- Excellent project management skills and ability to prioritize tasks and deadlines.
- Experience with Microsoft Office, CRM systems, and marketing automation tools.
Salary Range: $80,000 - $120,000 per annum, depending on experience.
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