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Marketing Manager

2 months ago

Vancouver, British Columbia, Canada SOUTH GRANVILLE BUSINESS COLLEGE Full time
About the Role

We are seeking a highly skilled Marketing Manager to join our team at South Granville Business College. As a key member of our marketing department, you will be responsible for developing and implementing marketing strategies to promote our business services.

Key Responsibilities
  • Develop Promotional Materials

Design and create engaging promotional materials, such as brochures, flyers, and social media content, to showcase our business services.

Hire, Train, Direct and Motivate Staff

Lead and manage a team of marketing professionals, providing guidance and support to ensure they meet their goals and objectives.

Manage Contracts

Oversee the development and management of marketing contracts, ensuring they are aligned with our business objectives.

Market Business Services

Develop and implement marketing strategies to promote our business services, including market research, competitor analysis, and campaign execution.

Plan and Control Budget and Expenditures

Manage the marketing budget, ensuring effective allocation of resources to achieve business objectives.

Write and Edit Press Releases, Newsletter and Communications Materials

Develop and edit press releases, newsletters, and other communications materials to promote our business services.

Direct and Evaluate Establishments and Departments

Lead and evaluate the performance of marketing establishments and departments, ensuring they meet their goals and objectives.

Direct and Evaluate Media Relations

Manage media relations on behalf of our business, ensuring effective communication with key stakeholders.

Direct and Evaluate Publicity Activities

Oversee the development and execution of publicity activities, including event planning and management.

Plan, Direct and Evaluate Advertising Campaigns

Develop and implement advertising campaigns to promote our business services, including campaign planning, execution, and evaluation.

Requirements
  • Supervision

Manage a team of more than 20 people.

Work Conditions and Physical Capabilities

Work in a fast-paced environment with tight deadlines, requiring attention to detail and ability to work under pressure.

Personal Suitability

Exhibit excellent interpersonal skills, oral and written communication, flexibility, initiative, judgment, and reliability.

Experience

Have at least 3 years of experience in marketing, with a strong background in business development and strategic growth.

Education

Hold a Bachelor's degree in a relevant field, such as marketing or business administration.

Language

Fluency in English is required.

Work Hours

Work 35-40 hours per week.