Senior Product Marketing Manager

1 month ago


Canada Emburse, Inc. Full time
Product Marketing Manager Job Description

At Emburse, Inc., we're seeking a highly skilled Product Marketing Manager to join our team. As a key member of our marketing team, you will be responsible for developing and executing effective marketing strategies to drive product adoption and revenue growth.

Key Responsibilities:
  • Develop and execute product marketing plans to drive product adoption and revenue growth
  • Collaborate with cross-functional teams, including product, sales, and marketing, to ensure alignment and effective communication
  • Conduct market research to understand customer needs and preferences, and provide insights to inform product strategy
  • Develop and maintain product marketing materials, including product positioning, messaging, and sales collateral
  • Work closely with the product team to ensure that product launches are successful and meet business objectives
  • Measure and analyze the effectiveness of product marketing campaigns and provide recommendations for improvement
Requirements:
  • Bachelor's degree in Marketing or a related field
  • 7+ years of experience in product marketing, marketing operations, or a related field
  • Proven track record of developing and executing successful product marketing campaigns
  • Strong analytical and problem-solving skills, with the ability to measure and analyze campaign effectiveness
  • Excellent communication and collaboration skills, with the ability to work effectively with cross-functional teams
What We Offer:
  • A competitive salary and benefits package
  • The opportunity to work with a talented and dynamic team
  • A collaborative and fast-paced work environment
  • Professional development opportunities, including training and mentorship


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