Senior Communications Specialist
1 month ago
At Doctors of BC, we are seeking a highly skilled Senior Communications Specialist to join our team. As a key member of our communications department, you will be responsible for developing and executing advanced communication strategies to support our organizational objectives.
Key Responsibilities:- Lead the development and implementation of comprehensive communications strategies across various platforms to enhance stakeholder engagement and promote our brand.
- Collaborate with departmental teams and committees to ensure alignment with broader organizational goals and integrate corporate strategies into specific and detailed communications plans.
- Provide expert advice on managing complex, high-visibility issues and crises, including developing contingency plans and proactive risk management strategies.
- Assist with media relations inquiries, key messages, and presidential and executive correspondence as required.
- Oversee responses to unprecedented issues, coordinating with relevant teams for cohesive and effective communication and damage control.
- Direct the creation of diverse content (written, digital, multimedia) that engages internal and external audiences, maintaining consistency with our brand and messaging standards.
- Evaluate content performance and audience engagement to inform future content strategies, using analytics and feedback to drive continuous improvement.
- Act as a communications expert within the organization, providing guidance and oversight to various teams on communications best practices and strategies.
- Facilitate workshops and training sessions for staff to enhance communications skills across the organization, contributing to the professional development of team members.
- Explore and integrate new communications technologies and platforms to enhance our reach and engagement with diverse audiences.
- Lead initiatives to refresh and innovate existing communications channels and tools, ensuring we stay at the forefront of communications trends.
- Develop and maintain relationships with key external stakeholders, including media, government bodies, and partner organizations, to enhance our public image and advocacy efforts.
- Coordinate with internal teams to ensure a unified approach to stakeholder communications, aligning messages and leveraging opportunities for collaboration.
- Provide strategic communications advice to senior management and department heads, assisting in the formulation of responses and key messages to critical issues and opportunities.
- Regularly report on communications activities and outcomes, assessing the impact of strategies on organizational objectives and stakeholder engagement.
- A post-secondary degree in Communications, Journalism, Public Relations, or a related field, complemented by at least 5 years of practical experience in advanced communications roles.
- Advanced skills in digital communication tools and platforms, including social media management tools, content management systems (CMS), and email marketing software. Familiarity with graphic design software (e.g., Adobe Creative Suite) is a strong asset.
- Proven experience in developing and executing social media strategies that enhance brand awareness and engagement. Experience with social media analytics tools to track performance and optimize strategies.
- A strong writer with solid experience creating a wide range of content, including press releases, blog posts, reports, issues briefs, newsletters, and multimedia content. Ability to manage content calendars and ensure consistent messaging across all platforms.
- Experience in developing and implementing communication strategies that support organizational goals, including internal communications, media relations, and crisis communication plans.
- Background in building and maintaining a strong organizational brand through effective storytelling and consistent messaging. Ability to convey complex ideas in a clear, compelling manner.
- Excellent interpersonal and communication skills, with the ability to engage and persuade diverse audiences. Strong relationship-building skills to work effectively with internal teams, media, and external partners.
- Ability to analyze communication metrics and KPIs to evaluate the effectiveness of communication strategies and adjust tactics accordingly.
- Excellent organizational and project management skills, with the ability to manage multiple projects simultaneously and meet tight deadlines.
- Ability to work independently and proactively, as well as part of a team, to drive communication initiatives forward.
- High level of adaptability and creativity to navigate a fast-paced environment and respond to emerging trends or challenges.
- Strong understanding of ethical considerations in communications, including confidentiality, transparency, and integrity in all messaging and public engagement.
As a Senior Communications Specialist at Doctors of BC, you will have the opportunity to work with a talented team of professionals who are passionate about promoting a social, economic, and political climate that supports the highest standard of healthcare in BC. We offer a competitive salary range, a comprehensive benefits package, and opportunities for professional growth and development.
We are an equal opportunities employer and welcome applications from diverse candidates. If you are a motivated and experienced communications professional looking for a new challenge, please submit your application, including your resume and a cover letter, to [insert contact information].
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