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Programmatic Campaign Strategist
2 months ago
The Programmatic Campaign Manager is a crucial, client-facing role responsible for day-to-day management of our Programmatic clients. This includes campaign builds, optimization, and reporting across all Programmatic Channels (Display, Native, Video, Audio, etc).
Key Responsibilities- Develop and execute campaign strategies to meet client goals and objectives
- Build and manage relationships with clients to ensure satisfaction and retention
- Collaborate with internal teams to ensure seamless campaign execution
- Analyze campaign performance and provide data-driven insights to inform optimization
- Stay up-to-date with industry trends and best practices to continuously improve campaign performance
- Proven experience in programmatic advertising or a related field
- Strong understanding of programmatic channels and ad formats
- Excellent communication and project management skills
- Ability to work in a fast-paced environment and prioritize multiple tasks
- Strong analytical and problem-solving skills