Senior Campaign Manager, Programmatic Media
2 weeks ago
KINESSO is a leading Canadian media agency that helps major brands deliver messaging across digital, broadcast, print, and out-of-home channels. We're a data-driven agency powered by the spirit of discovery, with a unique approach that revolves around designing effective, hard-working media that drives brand engagement and delivers outstanding business results.
Our in-house programmatic trading team is seeking an experienced and passionate Senior Campaign Manager, Programmatic Media to join our dynamic team in Montreal. This role is ideal for someone with a solid foundation in programmatic media, ready to take their expertise to the next level and mentor others in our team.
About The Role
As a Senior Campaign Manager, Programmatic Media, you'll be tasked with elevating our programmatic media programs for some of Canada's top clients to new heights. Your responsibilities will expand beyond campaign set-up to focus more on advanced strategy formulation for our recommendations, maintaining and enhancing relationships with vendors, and delivering superior client service. You'll work closely with internal teams, including Media Experts, and colleagues to ensure cohesive strategy implementation and operational excellence. You'll provide coaching and training to junior colleagues, supporting the Supervisor on the team.
Key Responsibilities
Advanced Campaign Management and Strategy:
- Lead in the execution and strategic oversight of digital media campaigns across various DSPs with an emphasis on advanced tactics and optimization.
- Spearhead strategic discussions and provide high-level recommendations that drive campaign success.
- Mitigate campaign issues with swift resolution, leveraging your deep understanding of the digital landscape.
- Organize campaign documentation and ensure adherence to process enhancements aimed at improving efficiency and effectiveness.
Performance Enhancement and Client Servicing:
- Elevate campaign monitoring and optimization efforts, using data modeling and advanced analysis to exceed performance benchmarks.
- Maintain transparency with stakeholders through comprehensive and insightful reporting.
- Foster innovation within the team, contributing to strategy, planning, and execution discussions with a focus on continuous improvement.
- Share expertise and insights internally and with clients, reinforcing our position as industry leaders in programmatic media.
Desired Skills & Experience
We're looking for someone with advanced knowledge of platforms including Google Ads, DV360, and ideally 3-5 years of agency or equivalent experience. You should have in-depth knowledge of DSPs, DMPs, and other critical programmatic tools, with a keen eye for innovation and strategic use. A strong foundation in Marketing or Advertising, with a significant emphasis on digital media, is essential. Senior-level experience in demand-side platforms and a history of success in digital campaign management are also required. Advanced proficiency in analytical and presentation software (Excel and PowerPoint, etc.) is necessary, as well as the ability to foster relationships, both internally and externally, with a commitment to outstanding client service. Finally, you should be able to play the role of the mentor and assist more junior members with coaching, specifically around platforms and DSPs.
KINESSO connects people to what matters - connecting brands to the right audiences, and people to the right content. We offer brands a strategic partner in creating lifetime customer value across addressable activation. In a fragmented media landscape, KINESSO leverages best-in-class technology to deliver comprehensive and optimal addressable solutions. Our proprietary data and tradecraft, combined with an audience-first approach, enables us to drive better business outcomes on behalf of agency partners and clients. KINESSO operates in over 70 markets worldwide. For more information, please visit.
What's in it for you?
We offer a generous paid time off policy with a minimum of 37 paid days off, including vacation and monthly wellness days. We also have four-day long weekends, half-day summer Fridays, and meeting-free Friday afternoons year-round. A flexible hybrid work model that works for you is also available. We prioritize personal development with formal training opportunities, including mental health training and inclusion education for everyone. You'll have the chance to be part of and grow within a global network of agencies. Finally, you'll have the opportunity to contribute to our company culture by joining one of our many community-based employee groups.
KINESSO is an equal opportunity employer, committed to providing equal employment opportunities to all employees and applicants without regard to race, colour, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, disability, or any other basis prohibited by applicable federal, provincial, or municipal law.
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